SAN RAMON, CA--(Marketwire - Jun 18, 2012) - Avatier Corporation, the most innovative identity, access and risk management solutions company in the world, kicked off a new marketing program today with the launch of a completely redesigned website www.avatier.com. The site features a clean modern look, with larger graphics, more product and solution detail, and a significant upgrade in social media utilization.
"Avatier has always stood for innovation: simple, elegant products that are easy to work with, of consistent high quality, and so swift to deploy that our customers enjoy significant operational efficiencies in weeks rather than what they have been used to in the past," commented Nelson Cicchitto, Chairman and CEO. "We are constantly developing new products and solutions that are designed to change the industry. My goal was to create a website that could reflect our core values and I believe we have achieved that goal."
The site also highlights Avatier's new Identity and Access Risk Management (ARM) suite of products that include solutions for risk intelligence, access governance, user provisioning and password management. The eight products within the suite can be purchased as a bundle or individually. The site provides a rich combination of video and text to provide product overviews, case studies and industry resources.
In addition to the new site, the company has increased its marketing emphasis and hired Clarity Communications to start public relations and social media activities in the second half of the year.
About Avatier
Avatier is the most innovative identity, access and risk management solutions company in the world. The company invented the world's first IT Store with automatic workflow, and its award-winning products are deployed worldwide across sixteen vertical markets and organizations with millions of managed user identities. The company's Identity and Access Risk Management (ARM) solution incorporates products for user provisioning, password management, compliance governance and risk analysis. All solutions represent the quickest time to value and the best operational efficiencies in the industry because of their innovative use of graphical configuration versus complex coding and scripting. Avatier is based in San Ramon, California, and is privately-held. For more information on Avatier Corporation, go to http://www.avatier.com or call 800-609-8610.