Home Instead Senior Care

February 22, 2005 13:16 ET

Award Winning Senior Care Franchise at The Franchise Show in Toronto

Award Winning Senior Care Franchise will showcase Canadian Outlook at the Franchise Show Attention: Business/Financial Editor, Health/Medical Editor, Lifestyle Editor TORONTO. ONTARIO--(CCNMatthews - Feb. 22, 2005) - Home Instead Senior Care, the world's largest supplier of non-medical home care services for seniors and the winner of a 2004 award from the American Society on Aging for its Alzheimer Training Program, will showcase potential ownership opportunities for the Canadian market at the Franchise Show in Toronto.

The show, sponsored by the Canadian Franchise Association, will be held Saturday and Sunday, Feb 26 and 27, at the Toronto Congress Centre, Hall D, 650 Dixon Road in Toronto.

Founded in 1994, Home Instead Senior Care currently has 15 offices in Canada, four of which opened in Ontario in the past nine months. Other offices are in the U.S., Japan, Portugal and Australia. The company provides personal support care and companionship to the elderly in their homes and began franchising in Canada three years ago. CAREGivers are carefully screened, trained, bonded and insured. Services provided include personal care, meal preparation, light housework, laundry, shopping and companionship.

Bruce Mahony, a Home Instead Senior Care franchise owner in East Toronto, is an enthusiastic advocate of the quality management systems and training programs provided by the company for new owner-operators.

"Over the last 10 years, Home Instead Senior Care has developed and fine-tuned training programs and management practices that underscore accountability at all levels and promote best practices for compassionate, quality care and CAREGiver job satisfaction," Mahony said.

Home Instead Senior Care owners in the Greater Toronto Area (GTA) provide 24-hour care for seniors in their homes, personal support and attendant care for post-operative and palliative care patients at home and for families who require respite care, among other services.

Statistics forecast the growing need for the kinds of services that Home Instead Senior Care supplies. By 2026, about one in five Canadians (21.4%) will be age 65 or older, according to Statistics Canada, which indicates personal care for the elderly is a growth industry in Canada.

"We are really seeing significant interest and growth in Home Instead Senior Care franchise opportunities in Canada and we're poised to respond to the marketplace," said Mike Maguire, franchise development manager.

For more information about Home instead Senior Care, log on to www.homeinstead.com or visit their exhibit booth in the U.S. Pavilion at The Franchise Show, February 26 and 27.


Contact Information

  • Lena Hoeflicker, Albers Communications Group, LLC
    Primary Phone: 402-292-5553 ext. 2
    E-mail: albersgroup@cox.net