Contact Information: Media Contact Jennifer Gazin or Virginia Zimpel awareness(at)launchsquad(dot)com 415.625.8555 Awareness Contact Eric Schurr eric.schurr(at)awarenessnetworks(dot)com 781.622.2388
Awareness, Inc. Named as Finalist in Prestigious MITX Technology Awards
Awareness Recognized for Innovation and Industry Leadership by Massachusetts Innovation & Technology Exchange
| Source: Awareness, Inc.
WALTHAM, MA--(Marketwire - May 8, 2008) - Awareness,
Inc., the leader in Enterprise Social Media, today announced that the company
has been selected as a finalist and one of the leading collaboration and
social networking solutions by the 5th Annual MITX Technology Awards.
The MITX Technology Awards recognize innovative technologies developed in
the New England area in addition to the organizations responsible for
driving these revolutionary advancements.
"In its fifth year, the MITX Technology Awards have attracted some of the
most distinguished technological innovations that the region has to offer,"
said Kiki Mills, executive director of MITX. "It is this tremendous
interest that enables our organization to accomplish its mission of uniting
the brightest minds in the digital marketing, media and technology
community and honoring their outstanding achievement."
"We're honored that MITX has recognized us for our leadership and
innovation in the social media space by selecting us as a finalist for the
MITX Technology Award for Collaboration & Social Networking," said Eric
Schurr, VP of Marketing at Awareness. "Not only does this recognition
validate our industry-leading approach to enterprise social media, but it
serves as testament to the tremendous benefits that Web 2.0 can bring to
businesses of all sizes. We are truly passionate about helping our
customers succeed and this honor from MITX underscores that passion."
Awareness will be recognized by the MITX Technology Awards at a ceremony
taking place at the Royal Sonesta Hotel on Tuesday, June 3, 2008.
About MITX
Established in 1996, MITX -- the Massachusetts Innovation & Technology
Exchange is the leading industry organization focused on the web, bringing
together the digital technology, marketing and media community to engage in
what is next for the web and how it will impact the marketing and business
worlds. Reaching more than 6,000 professionals in New England, MITX is a
dynamic and growing community of thought leaders, collaborators, and
individuals in search of insight, education and opportunity. With more
than 60 events annually, MITX provides its members with the opportunity to
promote their companies to targeted audiences and provides a valuable forum
for networking to source potential business leads, partnerships, ideas,
funding and other likeminded peers in the industry. MITX is headquartered
in Cambridge, Mass. For more information please go to www.mitx.org.
About Awareness
Awareness helps companies build and operate branded Web 2.0 communities.
These online communities let customers, prospects, employees and partners
connect with each other and share content. At the core of the Awareness
solution is an on-demand social media platform that combines the full range
of Web 2.0 technologies -- blogs, wikis, discussion groups, social
networking, podcasts, RSS, tagging, photos, videos, mapping, etc. -- with
security, control, and content moderation. Awareness builds these features
into complete communities for companies, or customers use the Awareness API
and widgets to integrate Web 2.0 technologies into their own web
properties. Major corporations such as McDonald's, Kodak, the New York
Times Company, Northwestern Mutual and Procter & Gamble use Awareness to
build brand loyalty, generate revenue, drive new forms of marketing,
improve collaboration, encourage knowledge-sharing and build a "corporate
memory." Find out more at http://www.awarenessnetworks.com.