Axia Group Inc.

Axia Group Inc.

March 10, 2011 13:01 ET

Axia Group (AGIJ) Collagenna Skin Care Products To Market Business Concept With Texas Partner

OTTAWA, ONTARIO--(Marketwire - March 10, 2011) - Axia Group (PINK SHEETS:AGIJ), ( Collagenna Skin Care Products is pleased to announce that it has come to an agreement with its Texas Partner, The Texas Beauty Institute (TBI) to develop and market a business concept which is based upon the use of Collagenna's product line along with the use of modern Microcurrent technology.

CEO, Michael Arnkvarn states: "Our product line has shown to be very effective in conjunction with many professional technologies such as laser, micro derma abrasion, LED light therapy and Micro/galvanic current. We sat down with Nelson Thibodeaux of the Texas Beauty Institute and we have developed a comprehensive program which includes equipment, products, protocols and intensive training.

"Our customers will benefit from our expertise on how to maximize income while giving unique results using our business model. Our association with our Texas partner is key, as they have over 100 microcurrent units sold in the US marketplace, and provide us with important data and references for our new clients. We also want to develop this concept in Canada. We have started our marketing campaign in the Toronto area and we have generated some solids leads. Our first client should be up and running in their new facility in the next 3 weeks. We feel that this is a very important step in the development of our business as it will increase revenues and provide us with increased monthly sales as each new business opens up. Our long- term goal is to market this concept globally, with some definite franchising opportunity down the road.

The company's goal over the next year is to establish 40 new business concepts across Canada and it expects to increase revenues by 1.2 million $ over that period.

Collagenna Skin Care Products specializes in Anti-aging products with an emphasis on Collagen stimulation both topically and internally. The company sells its products mainly through specialized skin care clinics through its every expanding network of distribution partners.

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