March 14, 2011 18:57 ET

Axis Incorporated Launches New Test Market in Retail Lead Generation

PHOENIX, AZ--(Marketwire - March 14, 2011) - AXIS is showing no signs of slowing, as they continue to launch new test markets out of their Phoenix office.

AXIS is benefiting from a weak economy and is experiencing one of its biggest quarters on record. In 2010 we unveiled our retail incentive program. This gave us a major presence in some of the country's largest chain retailers. 

"We are obviously very excited about what the future has 'in store' for us," Craig Hinshaw, Director of Operations, says with a smile. The pun was intended as last year AXIS partnered with two of the U.S.'s largest retailers. "This year, we expect to continue to increase our clients' business by at least 30% of our current production under this new event model," proclaims Mr. Hinshaw.

When asked why he thinks AXIS has been able to continue to grow despite the current events in the economy, Hinshaw explained.

"The reason for our growth is simple. We are a company focused on results. We have a 'whatever it takes' mentality when it comes to satisfying our clients. This goes not only for our clients' needs, but also for the growth of the individuals in our company. Traditional advertising methods have high costs and low return rates, but with our cost-effective face to face approach, we can maximize profits for our clients and allow them to do what they do best. The future of business and the marketing world is simple -- give people incentives and they will strive to reach their goals. Give employees goals and rewards and nothing will stop them. That's how we built our business years ago and that's what we will continue to do in years to come."

After talking to Craig, there's no doubt that no matter which direction the economy goes, there's only one place AXIS is going, and that is UP.

About AXIS Advertising Group

AXIS is a promotional marketing company. We started in Denver, Colorado in 1992. Our niche is providing our clients with a simple but dynamic marketing approach that has immediate and measurable results. We do this by focusing our promotions on volume, exposure and intense localized market penetration. For our clients, the end result is thousands of new customers each year that are very loyal to their brand because of the quality of the product and the professionalism of the promotion. For the customers who take part in our promotions, AXIS provides the latest trends in the consumers market place where they can enjoy places they are attending at a reduced cost which creates an unbeatable value! This is possible because of AXIS' relationships with local and national companies that need their services promoted on a daily basis.

Contact Information

  • AXIS Advertising Group