SOURCE: MaintenanceNet


May 20, 2013 14:46 ET

Azlan Named Finalist in 2013 Comms Dealer Sales Awards for Data-Driven Marketing Campaign Powered by MaintenanceNet

Value-Added Distributor Earns Recognition From Leading European IT Channel Publication for Driving Service Revenue Success for Channel Partners

LONDON--(Marketwired - May 20, 2013) - Azlan, the enterprise division of Tech Data Corp., and MaintenanceNet, Inc., the leading provider of service annuity solutions, today announced that Azlan earned finalist recognition in the "Distributor Channel Marketing Campaign of the Year" category in the 2013 Comms Dealer Sales Awards. The honor was presented on the basis of Azlan's successful execution of an automated service contract renewal campaign performed using MaintenanceNet's Service 360 Auto Quote solution.

As a leading value-added distributor of networking, communications, midrange and enterprise servers, storage, software and unified communications solutions throughout Europe, Azlan put Auto Quote at the forefront of a 2012 campaign designed to increase service sales for channel partners. The Auto Quote initiative started with a comprehensive analysis of Azlan's installed base data to uncover "low-dollar" service renewal opportunities. Next, Azlan used MaintenanceNet's quote automation technology to eliminate time consuming sales administrative steps and speed the creation and delivery of customized service renewal quotes to Azlan's resellers. The renewal campaign allowed the resellers to quickly transact renewals online on the distributor's Felix quoting and ordering platform.

"It was the overwhelming success of this campaign that caught the attention of Comms Dealer for helping our resellers achieve a year-over-year increase of more than 200 percent in service renewals ordered as a result of service quotes generated in Auto Quote," said David Harvey, Director Cisco - EMC Alliance Azlan Europe. "We thank Comms Dealer for recognizing this success, which we couldn't have achieved without the expertise and support of our technology partner, MaintenanceNet."

"This is an excellent testimony to the power of teamwork -- between technology manufacturers, distributors and their channel partners -- and the sales growth that can be achieved by tapping deep into existing data sources to find actionable sales leads and ongoing revenue opportunities," said Shayne Skaff, President of MaintenanceNet. "We're very proud to have played a key role in helping Azlan support and drive growth for their channel partners."

This is the first year that Azlan participated in the Comms Dealer Sales Awards program, which spotlights sales achievements by distributors, resellers and vendors. The awards were presented at a luncheon at the Park Lane Hotel in London's Mayfair on May 16. All finalists are listed on the Comms Dealer website at

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About Azlan
Azlan, the Enterprise Division of Tech Data Corporation, is a leading value-added distributor of networking, communications, midrange and enterprise servers, storage, software and unified communications solutions. For more information see Tech Data Corporation (NASDAQ: TECD) is one of the world's largest wholesale distributors of technology products. Its advanced logistics capabilities and value added services enable 120,000 resellers in more than 100 countries to efficiently and cost effectively support the diverse technology needs of end users. To learn more, visit

About MaintenanceNet
MaintenanceNet empowers the world's leading manufacturers and their channel partners to expand the scope and success of their service sales initiatives. The company has delivered billions of dollars in service revenues, while also improving overall customer satisfaction and retention for the businesses it serves. The key to MaintenanceNet's success is its proficiency in turning incomplete or inaccurate customer data into actionable business intelligence that drives revenue and profits for manufacturers. MaintenanceNet's Service360 cloud-based channel enablement platform and Auto Quote solution expedite and automate sales processes, and provide a channel-friendly approach to service quoting, ordering and renewing. For more information, visit or call 866-699-7212.

MaintenanceNet is a registered trademark of MaintenanceNet Incorporated.

Contact Information

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    Kelly Crothers
    MaintenanceNet, Inc.
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    Paula Johns
    MaintenanceNet Public Relations
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