SOURCE: Bang & Olufsen America, Inc.

November 17, 2016 10:00 ET

Bang & Olufsen presents the Cool Modern Collection -- a new tone of expression

Bang & Olufsen adds a warm nuance to the brand with brass-toned products inspired by contemporary living and timeless elegance of the Art Deco movement

CHICAGO, IL--(Marketwired - November 17, 2016) - This winter Bang & Olufsen lights a spark of gleaming color in the monochrome world of electronic design. The Cool Modern Collection introduces an entirely new style choice to the Bang & Olufsen universe by presenting a line of its most popular sound systems, speakers and televisions draped in warm colors, rarely seen in electronic products.

The new Cool Modern Collection combines the iconic design and cool Nordic minimalism of Bang & Olufsen with gleaming, brass-toned aluminum structures and dark beautiful textile colors to create a warm polished ambience in line with the leading trends.

New textile colors

The addition of bold temperamental colors to the stringent architectural form language is inspired by both contemporary interior trends and the creative Art Deco movement of the roaring 1920s when Bang & Olufsen was founded.

The Cool Modern Collection fuses technology and decorative art in a celebration of colorful living, introducing two new jewel-toned fabric colors for speaker covers. Purple Heart delivers a warm nuance of aged wine and dark heather, while Parisian Night suggests a velvety deep blue night sky.

As part of the Cool Modern Collection, BeoLab 18 and BeoVision 14 are fitted with smoked oak lamellas on the speaker covers. They are paired with new matte black stands and wall mounts to ensure a cohesive interaction with the soft glow from the brass-toned frame.

The Cool Modern Collection

The new brass color toned collection includes a wide selection of products, including the new BeoVision 14 television, the wireless music system BeoSound 35, the iconic BeoLab 18 speakers, and the wireless speakers system BeoSound 1 and BeoSound 2.

Other products part of the collection are:

BeoRemote One Bluetooth

BeoSound 2 (available in March 2017)

BeoLab 5

BeoLab 17

BeoLab 19

BeoLab 90

Cool Modern Collection is a permanent collection commemorating our 91st anniversary and will be available in Bang & Olufsen retail stores starting November 17, 2016. The products carry the same price tag as the standard variants.

#BangOlufsen

#LikeNoOneElse

#Brass

#NewCollection

Click here to watch: Cool Modern Collection on YouTube

Bang & Olufsen was founded in Struer, Denmark, in 1925 by Peter Bang and Svend Olufsen, two innovative, young engineers devoted to high quality audio reproduction. Since then, the brand has become an icon of performance and design excellence through its long-standing craftsmanship tradition and the strongest possible commitment to high-tech research and development.

Still at the forefront of domestic technology, Bang & Olufsen has extended its comprehensive experience with integrated audio and video solutions for the home to other areas such as the hospitality and automotive industries in recent years. Consequently, its current product range epitomizes seamless media experiences in the home as well as in the car and on the move.

For more information on Bang & Olufsen, please visit www.bang-olufsen.com. Images are available free of charge from the Bang & Olufsen media centre: http://mediacenter.bang-olufsen.dk.

Image Available: http://www.marketwire.com/library/MwGo/2016/11/16/11G122458/Images/Cool_Modern_Collection_Bang_Olufsen-94b2784b124c8da297084ff226455284.jpg

Contact Information

  • For more information, please contact:
    Dora Czeczotka
    Bang & Olufsen America, Inc.
    Sr. Marketing and PR Manager
    847-590-4920 direct
    DCZ@bang-olufsen.dk