SOURCE: PacketVideo

PacketVideo

July 25, 2011 18:05 ET

Bang & Olufsen Taps Twonky for Media Sharing

Upgraded BeoSound 5 Music Player Uses PacketVideo's Twonky Technology to Create a Connected Home

SAN DIEGO, CA--(Marketwire - Jul 25, 2011) -

NEWS FACTS

  • PacketVideo (PV) today announced a partnership with Bang & Olufsen to bring PV's Twonky media-sharing technology to Bang & Olufsen's premium music player, the BeoSound 5. The BeoSound 5 -- a slick console that allows users to digitally manage and play their music collections around the home -- will now include built-in Twonky software to create a seamless, connected music sharing experience.

  • With the embedded Twonky software, the BeoSound 5 will be recognized on the user's home network. This lets users access media stored on their home network and play it through their BeoSound system directly from the controller.

  • The BeoSound 5's integration with Twonky will allow it to communicate with other connected DLNA devices such as smartphones, computers and tablets to create a true connected home experience.

  • This latest integration furthers Twonky's ongoing work to promote media-sharing within the home, and Bang & Olufsen joins a range of devices with embedded Twonky software, including Buffalo, Linksys, Vodafone and Western Digital.

  • BeoSound 5 customers via the automatic software update get access to the newest version of the software, complete with Twonky's media-sharing capabilities.

EXECUTIVE QUOTES

  • "Bang & Olufsen's digital home products capture the forward-looking spirit we embrace at Twonky, making this a truly synergistic partnership for us. The Twonky-BeoSound integration will help consumers take a significant step forward toward a completely connected home." -- Angela Scheller, Ph.D., Vice President, Twonky Product Group

  • "Twonky stood out to us as head and shoulders above the competition when it comes to media-sharing technology. By embedding Twonky into BeoSound 5, we've been able to expand its capabilities and make our customers' experience that much richer -- so it's a huge win for both Bang & Olufsen and our BeoSound customers." -- Brian Bjørn, Senior Manager, R&D

ABOUT PV
Founded in 1998, PacketVideo is the software pioneer powering the world's leading multimedia services on millions of home and mobile devices. For more information, visit www.pv.com. Twonky (www.twonky.com) is PV's line of consumer software.

ABOUT BANG & OLUFSEN
Bang & Olufsen was founded in Struer, Denmark, in 1925 by Peter Bang and Svend Olufsen, two innovative, young engineers devoted to high quality audio reproduction. Since then, the brand has become an icon of performance and design excellence through its long-standing craftsmanship tradition and the strongest possible commitment to high-tech research and development.

Still at the forefront of domestic technology, Bang & Olufsen has extended its comprehensive experience with integrated audio and video solutions for the home to other areas such as the hospitality and automotive industries in recent years. Consequently, its current product range epitomizes seamless media experiences in the home as well as in the car and on the move.

For more information on Bang & Olufsen, please visit www.bang-olufsen.com.

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