SOURCE: MarketResearch.com

MarketResearch.com

September 28, 2009 08:08 ET

Banks & Technology Providers Are Working Towards Mobile Wallet Solutions

ROCKVILLE, MD--(Marketwire - September 28, 2009) - MarketResearch.com has announced the addition of TowerGroup's new report "Mobile Payments: Shifting from Point Solutions to Holistic Offerings in the United States," to their collection of Banking & Financial Services market reports. For more information, visit http://www.marketresearch.com/redirect.asp?progid=67618&productid=2420277

Shifting consumer behavior will drive financial services institutions (FSIs) to integrate a broad range of mobile payment types.

A well-executed mobile wallet solution will enable consumers to securely manage multiple accounts of different types anytime and anywhere, all with one personal device.

FSIs need to find ways to cooperate with players outside the traditional financial services space such as handset manufacturers that are best positioned to monitor their clients' usage patterns.

For long-term survival, suppliers must have a clear mobile wallet strategy backed up by clear evidence of the value they can deliver both to the consumer and to the FSI.

Topics covered in the report include...
Report Coverage
Introduction
Overview of Mobile Payment Types
Mobile Financial Services' Potential as a Mainstay of Consumer Interaction
Summary

For more information visit http://www.marketresearch.com/redirect.asp?progid=67618&productid=2420277

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