SOURCE: Bark Group Inc.

Bark Group Inc.

September 20, 2010 09:05 ET

Bark Group Inc. Announces Former Director of BBDO New York as New Chairman of Bark

NEW YORK, NY--(Marketwire - September 20, 2010) -  Bark Group Inc. (OTCBB: BKPG), an innovative integrated U.S. advertising and marketing company with a multinational client base, announced today that the company has strengthened its Board of Directors by hiring Lars Thomassen, former Director of the global advertising agency network BBDO N.Y. and Vice President of BBDO Europe, as new Chairman and part Owner of Bark Group Inc. 

Resigning Chairman Bent Helvang, who will continue as a member of the board, stated, "With his 8 year track record of running profitable network agencies, the addition of Lars Thomassen as new chairman of Bark Group Inc. will strengthen our company's ability to reach our main target, financially and otherwise."

Lars Thomassen agreed, adding, "With Bark Group Inc.'s newly achieved financial streamlining of the company, I see great opportunities to build a strong network of creative agencies that desire to be part of a new network with Scandinavian leadership and values."

About Lars Thomassen
Lars Thomassen was the co-founder of BBDO Denmark, a Board Member of BBDO Worldwide in New York for eight years and was also the Vice President of BBDO Europe, where he held special responsibilities for North, Central and Eastern Europe. Lars has co-authored several books, including: "Retailization," "Private Label" and "How to Succeed in Retail." He is also the former Chairman of the Danish Marketing Association. 

About Bark Group Inc.
Bark Group Inc. is a pioneering U.S. communications company aiming to create a network of multiplatform media and advertising houses by acquiring profitable and innovative media and advertising companies in order to rapidly expand its presence in the U.S. and Europe. Through its growing network of companies, Bark is adding more competencies and media under one roof, expanding its customer and revenue base and ultimately winning significantly larger international clients.

Forward Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and such forward-looking statements are made pursuant to the safe harbour provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may," "future," "plan" or "planned," "will" or "should," "expected," "anticipates," "draft," "eventually" or "projected." You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements; projected events in this press release may not occur due to unforeseen circumstances, various factors, and other risks identified in a company's annual report on Form 10-K and other filings made by such company.

For more information about Bark Group Inc. visit or contact Stanley Wunderlich at (800) 625-2236, extension 7770, or

Contact Information

    Stanley Wunderlich
    Consulting For Strategic Growth 1, Ltd.
    880 Third Ave, 6th Floor
    New York NY 10022
    Telephone: (800) 625-2236 ext. 7770
    e-Fax: (646) 205-7771
    Email: Email Contact