SOURCE: Bark Group Inc.

Bark Group Inc.

August 26, 2009 18:51 ET

Bark Group Inc. Wins Prestigious Client Addressing International Financial Sector

COPENHAGEN, DENMARK--(Marketwire - August 26, 2009) - Bark Group Inc. (OTCBB: BKPG), a multi-national European company delivering cutting-edge advertising and marketing campaigns to leading European businesses, announced today that SimCorp A/S, a leading international financial software company, has engaged Bark Group for its innovative advertising, media and communications strategies.

SimCorp A/S, a Danish company listed on the Copenhagen Stock Exchange, provides highly specialized investment management software for leading fund and investment management companies, pension funds, banks and insurance companies. Founded in 1971, SimCorp has subsidiaries throughout the Nordic region, Europe, North America and Australasia. In 2008, the company generated revenue of EUR 175 million in 2008, an increase of 11% compared with 2007. For 2009 SimCorp expects revenue growth of about 10% and an EBIT margin of at least 20%. As of January 1, 2009, the Group had secured contracts worth EUR 108 million of the projected 2009 revenue.

Rasmus Overbeck Christiansen, Manager of Corporate Marketing at SimCorp, said, "We look forward to working with Bark Copenhagen to manage our brand messages and image as our company continues to grow. Unrest in the financial world is prompting more demand for our market-leading technology and products. We made this choice based on Bark's commercial and creative understanding of our complex market and commercial operations. We are certain that Bark will be able to deliver relevant savings for us and also provide a creative direction for our new international communications strategy."

Peter Brockdorff, CEO Bark Copenhagen, stated, "We're delighted with the opportunity to help this prestigious financial software business expand its leadership position in today's challenging international marketplace. Our unique integration of high-level multi-media strategies provides coordinated, efficient and focused brand recognition in a rapidly changing communications environment."

About Bark Group Inc.

Bark Group Inc. (OTCBB: BKPG) is a multi-national European company delivering cutting-edge advertising and marketing campaigns to leading European businesses. Countering a trend in recent years to decentralize the core skills of media and advertising, Bark merges creativity, research and media with digital and internet counseling to customize a full advertising marketing campaign from start to finish. By integrating relevant digital know-how with traditional advertising skills, Bark provides its clients with enhanced visibility and a competitive edge in a crowded communications environment.

Bark clients include large blue chip multi-national companies and smaller businesses, across a wide range of industries. Business partners include film and television production studios, recording studios, photography and illustration and creative printing houses. Bark has won numerous international industry awards, including The Arnold Award, granted by Danish Cinema Commercial in 2004; the Gold Diploma, awarded by Creative Circle in 2005; and the Epica Bronze Award in 2006. For more information, please go to www.barkcorp.com.

This press release includes statements that may constitute "forward-looking" statements, usually containing the words "believe," "estimate," "project," "intend," "expect" or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, the Company's dependence upon conditions in the air, ocean and land-based freight forwarding industry, the size and resources of many competitors, the need for the Company to effectively integrate acquired businesses and to successfully deliver its primary services, and other risks detailed in the Company's periodic report filings with the Securities and Exchange Commission, including its most recent Form 8-K, Form 10-Q and Form 10-K filings. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

Contact Information

  • Contact:
    Stanley Wunderlich
    CEO
    Consulting for Strategic Growth 1
    Tel: +1-646-205-7765
    Email: Email Contact