Barrette Outdoor Living and SWP Announce Sales Partnership

CLEVELAND, OH--(Marketwire - Dec 2, 2011) - Barrette Outdoor Living and SWP Industries, two leading northeast wood fence manufacturers in the industry, announce its business partnership effective December 1, 2011.

For over 30 years, Barrette Outdoor Living, based out of St. Jean, Canada, has been a leading SPF fence panel manufacturer. SWP Industries, Inc., based out of St. Stephen, New Brunswick, Canada, has been servicing the northeast fencing industry for over 20 years with an extensive line of north white cedar boards, rails, posts and panels. SWP has also provided a full line of quality vinyl and aluminum products to their customers.

In an effort to service the needs of current SWP and Barrette customers, SWP will focus exclusively on the north white cedar portfolio. New volume pricing and exclusivity to committed customers will now be offered. Behind the experienced sales team at Barrette is the entire SWP sales staff and order desk that will continue to provide ongoing support for a seamless transition.

SWP's Sales Manager, Bob Williams, stated, "Everyone at SWP is excited to be a part of the dynamic team Barrette Outdoor Living has put together. We see this as SWP's opportunity to continue to be the leading CEDAR source for the fencing professionals of the Northeast."

The partnership will allow Barrette and SWP to provide the most efficient and low cost wood fence supply chain in the industry to provide exceptional service. Barrette and SWP's strategy is to not only partner with each other but create a partnership culture with their customer base as well.

Barrette's General Manager of Professional Channel, Pete Fickinger, said, "This partnership provides the last piece of our puzzle for servicing Barrette Dealers and customers. A reliable and exclusive supply of white cedar fence products, from an industry leading mill, will add value to the market at unprecedented levels."

For more information on Barrette Outdoor Living, visit www.barretteoutdoorliving.com. For more information on SWP and the complete cedar portfolio, visit www.swpindustries.com.