SOURCE: BBK Worldwide

BBK Worldwide

October 08, 2014 09:00 ET

BBK Worldwide's Mobile App and Patient-Centric Tools Win Rx Club and American Graphic Design Awards

BOSTON, MA--(Marketwired - October 08, 2014) - On the heels of announcing its 2014 SCRIP Award shortlist for "Best Technological Development in Clinical Trials," BBK Worldwide announces additional award nods for creative design and product innovation. The company's branding and advertising work for clinical R&D, along with its patient and site mobile app platform My Clinical Study Buddy℠ and retention and travel reimbursement programs RSG® Suite, have been recognized by The Rx Club Show and American Graphic Design awards.

BBK's newly expanded RSG® Suite offers off-the-shelf engagement and retention solutions including patient reimbursement, transportation and travel concierge tools in order to enhance the patient's clinical trial experience and deliver increased patient retention.

Founded in 1986 by Ina and Carveth Kramer, The Rx Club Show continues to honor the creative aspects of healthcare advertising and promotion. The show is judged in various categories by a panel of industry experts and is based solely on creative concept and execution versus media buy or budget. Hosted by Graphic Design USA, the American Graphic Design Awards program accepts thousands of submissions and honors outstanding new work in print, packaging, point-of-purchase, internet, interactive and motion graphics.

For more information about both awards please visit www.therxclub.com and www.gdusa.com.

About BBK Worldwide
With more than three decades of experience across a wide variety of therapies and medicines, BBK Worldwide is the global leader in patient recruitment for the clinical trial industry. BBK's latest innovation is the introduction of adaptive recruitment -- a new specialty in clinical trial marketing proven to protect global enrollment integrity, specifically within a changing or threatened landscape. BBK is a privately held, women-owned business, headquartered in Needham, Mass. For more information, visit: www.bbkworldwide.com.

Image Available: http://www.marketwire.com/library/MwGo/2014/10/7/11G023379/Images/RSG_jpg-1410897839820.jpg
Image Available: http://www.marketwire.com/library/MwGo/2014/10/7/11G023379/Images/MyClinicalStudyBuddy_MainPhoto-862830880009.jpg

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