SOURCE: BBS Technologies

June 17, 2008 11:51 ET

BBS Technologies Calls On Anne Tawney to Lead Marketing Organization

Tawney Brings 20 Years of Customer-Driven Marketing to New Post

HOUSTON, TX--(Marketwire - June 17, 2008) - BBS Technologies, a leading provider of systems management tools for Windows and Linux servers, today announced that Anne Tawney has joined the company as its new vice president of marketing, reporting to Rick Pleczko, president and CEO. In this role, Tawney will lead and manage BBS Technologies' integrated demand generation programs, marketing operations and brand strategy and visibility.

Prior to joining BBS Technologies, Tawney served as senior vice president of marketing for Jiffy Lube International, a subsidiary of Shell Oil, where she was responsible for strategic branding and profitable customer growth. Tawney has held a number of senior marketing posts with leading consumer brand companies including Blockbuster Entertainment, Burger King Corporation and Coca-Cola.

"Anne's expertise in customer-focused marketing and brand building is a perfect match with our business model of delivering high-value systems management tools directly to the practitioner," said Pleczko. "Her leadership skills and experience working with some of the world's most successful brands will go far in helping our business grow to the next level."

Over the course of more than 20 years of hands-on marketing experience, Tawney has developed an innate ability to take core business competencies and translate them into revenue generating programs using "voice of the consumer" brand marketing.

"With more than 4,000 customers, a strong portfolio of products and accelerating growth, BBS Technologies is facing exciting times as it expands into new markets and business areas," said Tawney. "I'm looking forward to playing a key role in taking the company to the next level."

About BBS Technologies

Based in Houston, Texas, BBS Technologies is a leading provider of systems management products that help companies better manage the performance, availability and security of their Windows and Linux Servers. Recently named to the top 50 in the Deloitte Fast 500 list of the fastest growing technology companies in the US, BBS Technologies' is organized into two divisions:

--  Idera: Systems management tools for Windows
--  R1Soft: Systems management tools for Linux and Windows

Idera, and R1Soft are divisions of BBS Technologies, Inc. Idera, and R1Soft are trademarks or registered trademarks of BBS Technologies, Inc. or its subsidiaries in the United States and other jurisdictions. All other company and product names may be trademarks or registered trademarks of their respective companies.

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