Western Economic Diversification Canada

Western Economic Diversification Canada

February 24, 2011 17:00 ET

B.C. Film Industry Gets a Boost from Federal Government

NORTH VANCOUVER, BRITISH COLUMBIA--(Marketwire - Feb. 24, 2011) - The Honourable Lynne Yelich, Minister of State for Western Economic Diversification, today announced $1,479,000 in funding for Capilano University and the Motion Picture Production Industry Association of British Columbia (MPPIA) to strengthen the local film industry.

"B.C.'s film industry generates thousands of jobs and is a strong economic force in this province. The purchase of equipment for Capilano University's Bosa Centre, will help film students and existing industry professionals in B.C. ensure that their skill set remains current in this competitive market," said Minister Yelich. "And thanks to our investment in the MPPIA, these very students will be able to transition into a stronger and more productive film industry."

$969,000 in funding for Capilano University will equip its new Nat and Flora Bosa Centre for Film and Animation. With this investment, Capilano University will purchase stereoscopic three dimensional (S3D) equipment, including cameras, monitors, two S3D camera rigs, and other supporting technology for the Bosa Centre. The University will train students to use S3D technology and offer opportunities for those currently employed in the B.C. film industry to upgrade their skills.

"Digital S3D is the leading-edge technology in cinematography and it is important that the western Canadian entertainment industry and institutions are equipped to take advantage of the arising opportunities," said Minister Yelich. "Digital technology, including 3D for animation and gaming, is the future of the entertainment industry. As a result of this initiative, B.C. will strengthen its position as a premier destination for film production."

"We're absolutely delighted that Western Economic Diversification Canada has recognized the value of investing in our spectacular new Bosa Centre, which will ensure that students and industry workers are provided with the necessary tools for creating excellence in their productions," said Capilano University's president and vice-chancellor, Dr. Kris Bulcroft. "This generous contribution will go a long way towards supporting our film and animation programs that are essential to their industry's growth."

A second investment of $510,000 will help the MPPIA deliver a three year strategy designed to market and attract investment into B.C.'s film, television and digital production industry. Building on exposure received during the 2010 Winter Olympic and Paralympic Games, the MPPIA will develop marketing materials, workshops, an information sharing database and undertake investment missions to the United States, Europe and Asia.

"We are very pleased that Western Economic Diversification Canada is investing in the British Columbia film and digital entertainment production sector and its role in western Canada's growing knowledge based economy," said Motion Picture Production Industry Assn. of BC Chair Peter Leitch. "This funding significantly increases the opportunity to showcase the strengths of the British Columbia industry in key international markets and achieve a greater share of the world's entertainment production in an increasingly competitive global environment."

Canadian-based film and television production is one the country's key economic sectors. In 2009/2010 alone, the total volume of production in Canada totaled $4.9 billion. The industry employs an estimated 117,200 individuals on a fulltime basis, including 46,100 jobs directly in film and television production, and a further 71,100 spin-off jobs in other industries in the Canadian economy.(1)

Western Economic Diversification Canada works with the provinces, industry associations and communities to promote the development and diversification of the western economy, coordinates federal economic activities in the West and advances the interests of western Canadians in national decision making.

A stronger West. A stronger Canada

(1) Profile 2010. An annual economic report on the screen-based production industry in Canada. The report is produced by the CMPA, in collaboration with the APFTQ and the Department of Canadian Heritage.

Contact Information

  • Media Only:
    Jerra Byrne
    Senior Special Assistant - Communications
    Office of the Minister of State
    Western Economic Diversification
    jerra.byrne@wd-deo.gc.ca
    or
    Shelley Kean
    Manager, Public Affairs
    Capilano University
    (604) 983-7596
    skean@capilanou.ca
    or
    Ms.Leslie Wootton
    Executive Administrator
    (604) 983-5980
    info@mppia.com
    or
    Toll-Free Number: 1 888 338-WEST (9378)
    TTY: 1 877 303-3388
    WD is online at www.wd-deo.gc.ca