BCAMA (BC Chapter of the American Marketing Association)

BCAMA (BC Chapter of the American Marketing Association)

September 23, 2013 10:00 ET

BCAMA Announces the BCIT School of Business as its Higher Education Association Partner

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Sept. 23, 2013) - The BC Chapter of the American Marketing Association (BCAMA) is pleased to announce an exclusive partnership with the British Columbia Institute of Technology (BCIT) School of Business as the BCAMA's Higher Education Association Partner. For over 40 years, the BCIT School of Business has established itself as one of Canada's largest business schools, offering 40 career-oriented credentials ranging from Associate Certificates to Bachelor's Degrees at three different campuses.

"The BCAMA strives to provide leading-edge educational opportunities and career development through relevant speakers and topics to marketing professionals at every stage of their marketing career. Our partnership with the BCIT School of Business furthers that mission to engage our members and our close-knit community of professionals in intelligent and thought-provoking marketing education," says BCAMA President, Sarah Finstad. "Our goal is to continue to carve out partnerships with organizations that have the same long-term commitment to making British Columbia known for producing talented marketers."

"Having a partnership with BCAMA aligns precisely with what we are trying to achieve at our School of Business," adds Joe Freeburn, Associate Dean. "Our goal has always been to support the business community with timely programs such as Social Media Strategy and Business Analytics. With BCAMA's commitment to providing a continuous environment for marketing education, we see this relationship as two great brands lending equity to each other."

As part of its core focus, BCIT offers working professionals a learning environment that puts theory into practice. Building a broad and relevant spectrum of skills, BCIT works with industry to ensure that its training remains on the cutting edge of current practices.

"Establishing a partnership with the BCAMA is a great fit for our students as well," continues Freeburn. "One of our most vibrant student-led clubs is our BCAMA collegiate chapter program. Having access to a network of marketing professionals across several industry types is a critical component to their education and success as they build their careers."

With the BCIT School of Business as presenting sponsor of the Breakfast Speaker Series, the BCAMA is proud to kick off 2013/2014 with its first-ever Senior Marketing Panel on October 3, featuring insights of the head marketers from IBM Canada, Lululemon and Earls. For event details and ticket information, please visit www.bcama.com.

About BCAMA

The BC chapter of the American Marketing Association (www.bcama.com) has been the province's leading marketing source since 1955. With close to 400 members, the BCAMA is a non-profit association made possible by a dedicated team of volunteers including board members, committee members and sponsors. As one of the most highly regarded chapters in North America, the BCAMA was awarded with the prestigious international Chapter of the Year award in 1995, 1996, Chapter of Excellence in 1997, and special merits in 2004 and 2006.

Follow @bcama on Twitter or connect with us at facebook.com/bcama.

About the BCIT School of Business

Over the past 40 years, BCIT's School of Business has established itself as one of Canada's largest and most diversified business schools, offering 40 full-time and over 100 part-time career-oriented programs in Accounting, Finance, Insurance, Marketing, Management, Broadcast, and Digital Arts. At the undergraduate level, the BCIT School of Business offers credentials ranging from Associate Certificates to Bachelor's Degrees at three different campuses. The School of Business also offers a Graduate Certificate in Business Administration at its downtown campus.

The School of Business has programs and courses delivered through various learning options to help meet learners' educational goals, whether they are considering a career in business, contemplating a career change or simply wanting to keep skills current.

For more information on the BCIT School of Business, visit www.bcit.ca/business.

Contact Information