SOURCE: BE Overseas

August 14, 2008 10:00 ET

BE Overseas Portfolio Company Wins Product Award

"Best of the Best" New Product at the NACDS by Retail Attendees

MIAMI, FL--(Marketwire - August 14, 2008) - Retail Buyers at this year's 2008 National Association of Chain Drug Stores Marketplace voted ThermoFlash™ the "Best of the Best" in the Healthcare/OTC product category. The Visiomed International, Inc. product line was a proud first time exhibitor highlighting the benefits of the new no-contact infrared thermometer which was recently introduced into the US market through the support of BE Overseas Investment Group, which holds a large equity interest in the company. (BE recently announced it has reached terms to be acquired by Action Products International, Inc (NASDAQ: APII))

ThermoFlash™ is the most innovative, no touch, infrared thermometer available today that delivers immediate results and satisfaction while never waking up your child in the middle of the night to take a temperature. This non-contact, infrared techonology is completely sanitary, eco-friendly, and clinically approved offering an easy way to monitor temperatures from the elderly to children and can also be set to measure feeding bottles, air temperature and other related elements.

"We are pleased to receive such high praise from the industry," Ken Ninomiya VP Sales and Marketing, "and we have many more innovative health and wellness products in our pipeline."

BE Overseas, Chairman, Neil Swartz commented, "We appreciate the warm welcome from this exciting and vibrant industry. We're looking forward to upcoming industry events and future product introductions."

The BE management team believes that practicing home healthcare will help families to create a better healthy future. To help American's do that, BE Overseas will develop a portfolio of health focused brands to offer a complete line of health and wellness products which will be widely available through major retailers and medical professionals. To learn about how to distribute or buy products, visit www.BEOverseasInvestmentGroup.com

About BE Overseas Investment Group, LLC

With a focus on developing small- to mid-sized businesses, BE Overseas specializes in locating and partnering with existing and emerging international firms to help deliver aggressive growth and market performance. To deliver strong financial returns, BE Overseas manages and directs the executive management teams of its partner companies with the goal of expanding markets, improving market share and developing innovative products. This focus allows BE Overseas to provide a strategic direction and financing vehicles to its partnered companies that deliver results in immediate revenue growth and investment returns. To learn more, visit www.BEOverseasinvestmentgroup.com

(BE recently announced it has reached terms to be acquired by Action Products International, Inc (NASDAQ: APII))

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