SCOTTSDALE, AZ--(Marketwired - Nov 6, 2013) - Beamz Interactive, Inc. (OTCQB: BZIC), an emerging growth technology company specializing in state-of-the-art interactive music products, today announced the company's first shipment of its new Beamz by Flo product line in Europe. To support the company's European initiatives, Beamz Interactive also launched a brand new website devoted to European consumers: www.beamzbyflo.co.uk
"We are excited to announce our latest initiatives in Europe," said Charlie Mollo, President and CEO of Beamz Interactive. "Not only is Beamz shipping our first Beamz by Flo units to Europe, we are also announcing the launch of our new website. This multi-billion European music market represents a substantial opportunity as part of our overall sales strategy in markets around the world."
With Beamz by Flo now shipping in Europe, consumers can find the product on e-tailer websites such as Amazon UK. Beamz Interactive is ramping up its European operations over the next several months, establishing additional inventory and demonstrating its product at events such as last week's The Gadget Show Live @ Christmas in London, one of the largest technology events of the season. This additional market penetration in Europe provides sizable growth opportunities for Beamz. Europe is the second largest music market in the world, behind the United States, with a value of approximately $7 billion in the recorded music market alone.
"Beamz by Flo is an ideal product for the European market," said Rod Lewis, Managing Director for Beamz Europe. "Now that Beamz has a UK presence, we are devoting significant resources to raising our brand awareness across the continent as we launch our exciting range of new Beamz products and accessories to an entirely new audience. Our product is already available on Amazon UK, and we expect to expand to Amazon Europe later this year."
Beamz by Flo allows people of all ages to experience the fun and excitement of creating interactive music by simply moving their hands through laser beams. Utilizing Beamz Interactive's proprietary technology, users can create custom remixes of some of today's most popular songs, then instantly record and share their songs with friends.
Through the company's partnership with Flo Rida, the "Beamz by Flo" product line features Flo Rida's latest songs and chart-topping hits. Flo Rida was recently named a Billboard Top 100 Artist for 2012 and is the best-selling digital hip-hop artist in the world, with over 600 million video views on YouTube.
Shipments are now available for the newest Beamz players, and anyone can order Beamz by Flo -- which comes with the Beamz App, over 20 chart topping songs and the new exclusive Flo Rida song "Laser Light Show."
Interested parties may learn more about Beamz, and its availability in Europe by visiting:
About Beamz Interactive, Inc.
Based in Scottsdale, AZ, Beamz Interactive, Inc. (OTCQB: BZIC) has created state-of-the-art interactive laser controller technology that can be used to develop new market opportunities in a wide variety of music, education, healthcare, gaming and consumer applications. In its first application, the Company developed an innovative new music technology and product offering that brings music to literally everyone in a way that was previously not possible. Beamz allows people that have no musical background or training to play and enjoy music within minutes, yet it has the depth to enable accomplished DJs, artists and musicians to perform, compose and create highly sophisticated interactive music. Beamz Interactive's technology portfolio includes multiple patents, patents pending and trade secrets covering interactive music, software, laser-based controllers, gaming applications and related designs and devices. For more information on Beamz, please visit: www.thebeamz.com.
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This press release may contain forward-looking statements that reflect the Company's current expectations and projections about future results, performance, prospects and opportunities. These forward-looking statements are based on information currently available to the Company and are subject to a number of risks and uncertainties. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website (www.sec.gov). All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required by law, the Company assumes no obligation to update publicly or to revise these forward-looking statements.