June 09, 2010 13:01 ET

Beauty Bubbles Over at Makeup&GO! Introducing BUBBLE Blow Dry, LA's Hippest New In-and-Out Hair Studio

Affordable Pro Beauty Services for Time-Pressed Women

LOS ANGELES, CA--(Marketwire - June 9, 2010) - The freshest face to hit the west coast beauty scene, Makeup&GO!, celebrates the unveiling of its highly anticipated hair studio, BUBBLE Blow Dry. Featuring eight pro styling stations outfitted with coveted Hollywood haircare lines, the choicest styling tools and luxurious wash chairs, BUBBLE completes the in-and-out, one stop shop beauty studio concept -- with fast, convenient, affordable blowouts for $35.

On-the-go glam services are all the rage and Makeup&GO! has single-handedly transformed the pro makeup application to an everyday license -- comparable to a weekly mani/pedi. Add blowouts to the matrix and women now have everything they need under one roof to get gorgeous. Malin+Goetz and Neil George haircare, Ergo and Bio styling tools and Gamma & Bross Spa wash chairs, complete with built-in massage, are among the featured brands specially selected to ensure every BUBBLE experience is luxe. 

Thanks to the genius of leading entertainment executive Lori Sale, recognized as one of the top 100 women in Hollywood by Variety and The Hollywood Reporter, the game-changing point of difference is access to a celebrity-caliber team of artists and stylists without any pressure to buy the goods, because Makeup&GO! doesn't sell the products in its toolkit: Juice Beauty, mark, Smashbox, tart cosmetics or temptu's airbrushing system. However, guests do walk away with a face chart highlighting products used and tips on how to get the look on their own. 

"We have been absolutely overwhelmed by the response from women to Makeup&GO! since we opened," says Lori Sale, Founder and CEO of Makeup&GO! "Women finally feel like they have permission to indulge themselves, anytime -- and with the addition of BUBBLE Blow Dry, they need not go anywhere else to get gorgeous."

In addition to the flagship, 4,000 square foot Makeup&GO! and BUBBLE Blow Dry Brentwood location, opening today, Sale plans to unveil additional Los Angeles-based studios this fall as well as roll-out nationwide beginning 2011. Sale has collaborated with Janet Hector, a beauty industry veteran, to turn Makeup&GO! and BUBBLE into breakthrough destinations.

"We want women to view Makeup&GO! and BUBBLE Blow Dry as their own personal go-to Hollywood style team," says Hector. "From airbrushing to pro makeup artists to a top hair style team, we're making Hollywood glam affordable, accessible, convenient and fun."

The beauty studio evokes contemporary clean lines, with lipstick red accents, super-sanitized applicators, rock-out music and a fully-lit dressing room, with 360-degree mirrors, complete with professional steamer -- so ladies can don their duds and head out the door stat!

And, if getting glammed-up means heading out the door for a special occasion where last-minute gifts are in order, Makeup&GO! also sells GO-Gifts, a curated menagerie of must-have items, ideally suited for the gracious hostess, birthday girl or baby shower.

Makeup&GO! and BUBBLE are located at 13038 San Vicente Boulevard (corner of San Vicente & 26th Street). Hours of operation are 8am to 8pm Tuesday through Friday, 10am to 8pm on Saturday, and 12pm to 6pm on Sundays. A private party room is also on site -- ideal for every occasion from Bat Mitzvahs to weddings to bachelorette parties to corporate gatherings. Walk-ins are welcome or to schedule an appointment, book online at or or call 1-310-451-6253. Makeup&GO! and BUBBLE Blow Dry will make house calls and travel artists to any event location via its fully-outfitted mobile beauty bus, Makeup&GO! 2 GO!

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