SOURCE: beBetter Health, Inc.

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June 15, 2010 08:39 ET

beBetter Health, Inc. Names Kevin S. Noland as Chief Operating Officer

CHARLESTON, WV--(Marketwire - June 15, 2010) -  beBetter Health, Inc., a leading provider of population health risk assessment, worksite wellness programs, lifestyle management solutions, and health promotion planning and analysis services to employers, announced today that Kevin S. Noland has joined as its Chief Operating Officer. In this new role, Noland will report to Ralph Gaines, the company's President and Chief Executive Officer, and will be responsible for overseeing the company's Operations, Sales and Marketing, Human Resources, Strategy and Corporate Development, and Information Technology.

Prior to joining beBetter, Noland was President and Chief Executive Officer for Atlanta-based A.D.A.M., Inc. With a 15-year career at A.D.A.M., Mr. Noland was instrumental in building one of the best-known brands for consumer health information on the Internet today. Under Noland's leadership, the company more than tripled its revenues and significantly expanded its product line and market footprint.

"Kevin is a great leader who will help scale beBetter's business across the country," said Gaines. "He brings to us immense knowledge about the industry and a successful track record of growing companies and building a world-class brand. Kevin clearly understands the next generation of health and wellness engagement and is passionate about building a business that supports this mission."

"beBetter is poised for an exciting growth opportunity," said Noland. "Healthcare is front and center with employers. Wellness initiatives are the key to driving health costs down and productivity up -- it's about creating a high-energy 'culture of wellness' where employees are healthy and fully engaged in their workplace. beBetter is in a unique position to help employers achieve critical business goals while giving consumers effective ways to improve their personal health. I'm excited to be part of this explosive growth area and look forward to working with beBetter's exceptional team."

To view the company's new website, go to

About beBetter Health, Inc.
Based in Charleston, WV, beBetter Health, Inc. delivers more than 20 years of proven success in regional and national worksite health promotion programs, including onsite health screenings, health risk assessment, smoking cessation and weight management programs, and lifestyle coaching. beBetter's practical healthy living programs help individuals take action toward protecting and improving their health, and provide employers with strategies to reduce health care costs and boost employee productivity.

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