SOURCE: Ckrush Entertainment, Inc.

March 27, 2007 09:30 ET

"Beer League" Pay-per-View Premiere April 11; Video-on-Demand, Digital Downloads Launch as Well

Artie Lange Comedy to Be Available in Over 40 Million U.S. Households

NEW YORK, NY -- (MARKET WIRE) -- March 27, 2007 -- Ckrush Entertainment, Inc., a subsidiary of Ckrush, Inc. (OTCBB: CKRH), and Echo Bridge Entertainment announced today that the U.S. pay-per-view (ppv) premiere of "Beer League" starring Artie Lange will be April 11, 2007. That date also marks the film's debut on U.S. video-on-demand (vod) and digital download platforms. Over forty million U.S. households will have access to the film on pay-per-view. Echo Bridge Entertainment is the U.S. distributor.

"On April 11, millions of people will have the opportunity to see one of the funniest movies of the past year," said Jeremy Dallow, President of Ckrush, Inc. "We are pleased the film is getting a wide release on pay-per-view, video-on-demand, and digital platforms."

Along with Artie Lange, the R-rated "Beer League" stars Ralph Macchio ("Karate Kid"), Anthony DeSando ("Hysterical Blindness"), Cara Buono ("The Sopranos") and Seymour Cassel ("The Life Aquatic"). The film was co-written by Lange and Frank Sebastiano, who directed. The film was produced by Anthony Mastromauro and Executive Produced by Gregory Cohen, Jeremy Dallow, Jonathan Gilbert, Steven Angel and Jim DiLorenzo.

About Ckrush, Inc.

Ckrush, Inc. (OTCBB: CKRH) is a cutting-edge entertainment and digital media group capitalizing on the global convergence of the traditional entertainment industry and the "participatory pop culture" revolution of online communities and digital technology. Ckrush produces feature films, sports programs and other content that target young adults, a highly-coveted entertainment industry demographic comprised of 70 million-plus consumers with an estimated spending power in excess of $200 billion annually. Ckrush's "LiveMansion.com" (http://www.livemansion.com/) is a fully interactive social network. Ckrush feature films include the recently released "Beer League," starring Artie Lange, and "National Lampoon's TV: The Movie," starring Steve O and Wee Man of "Jackass" fame; and "National Lampoon's Pledge This," starring Paris Hilton. Ckrush also promotes and distributes televised sports events and other programming through pay-per-view, video-on-demand and other channels. Ckrush recently acquired the businesses of Trisoft Media and AudioStreet consisting of website design, development, hosting, advertising and media placement and the online communities AudioStreet.net and MixStreet.net. For additional information please visit http://www.ckrush.net/

About Echo Bridge

Echo Bridge Entertainment is an independent distribution company that acquires and distributes motion pictures, television programming, home entertainment, family entertainment and video-on-demand content throughout the world. Formed in 2003, Echo Bridge bolstered its distribution infrastructure and library with its February 2005 acquisition of Platinum Disc Corporation giving Echo Bridge's domestic home entertainment division direct-to-store DVD distribution capabilities. Echo Bridge has a current library of over 3,600 titles including "Mortuary" directed by Tobe Hooper, "The Big White" starring Robin Williams, Holly Hunter and Woody Harrelson and "Memory" starring Billy Zane, Dennis Hooper and Ann-Margret and 19 new miniseries and 96 television movies from RHI Entertainment.

Contact Information