Behrends Group of Companies

Behrends Group of Companies

April 05, 2016 11:06 ET

Behrends Group of Companies Promotes History, Legacy and Community with New Website Launch

EDMONTON, ALBERTA--(Marketwired - April 5, 2016) -

Editors Note: There is an image associated with this press release.

Celebrating both the history and future of the signage industry, the Behrends Group of Companies (Behrends) launches its new website which highlights over 60 years of work as well as its new target verticals.

Behrends helps to shape the way that people, history and spaces function, and this shapes how citizens see themselves-the website takes this approach to create an immersive digital experience.

"Everywhere you go, there seems to be a bronze sign signifying a historical landmark," says Christopher Jack, Vice President Marketing and Business Development. "Or there might be a business painting the visual landscape with their own character through our signage. The city's memorial projects and burial markers have all passed through hands of the Behrends team and the website is really a testament to that legacy."

The Behrends Group has 3 unique entities to address the growing demand in the signage industry:

  • Behrends Bronze manufactures and specializes in custom and volume signage products of cast bronze, aluminum and brass.
  • Behrends Architectural Signage brings the advantages of a consultative design expertise to architectural signage and structures of all scales.
  • XGD Collaborative aligns design, wayfinding and branding concepts to bring transformative experiences that are user-focused and connect audiences to their surroundings.

Jack expects the website to widen its customer base internationally for its foundry operations. The next slated launch is Behrends Architectural Signage, which is a combination of consultative planning, project management, efficiency and leading design and fabrication all under one roof.

Behrends' website enables visitors to examine features, recent works and news, as well as articles about the process of designing and producing signage, and the website experience is one that no competitor has challenged, locally or internationally.

"Behrends Group of Companies takes a creative approach to the design-build process that affirms relationships between our in-house talent, clients, stakeholders and a diversity of specialist project partners," says Jack. "These specialists can include architects, interior design professionals, engineers and specialty fabricators."

Taking into account the diverse user needs in a congruent and interactive digital experience is a demonstration of the collaborative and creative approach that Behrends is bringing to the industries it serves. For more information, visit https://behrendsgroup.com.

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