SOURCE: Bell Buckle Holdings, Inc.

November 29, 2007 09:15 ET

Bell Buckle Holdings Announce Internet Sales Record in '07; Surpasses '06 by 52%

Number of Orders Increase by 44%

FARMINGTON, TN--(Marketwire - November 29, 2007) - Bell Buckle Holdings, Inc (PINKSHEETS: BLLB) Announced today that its internet sales division is posting record sales and that its number of orders on the internet has risen 45% over last year at the same time. The announcement comes on the heels of consecutive positive news announcements relating to the company's growth this year. It was announced that overall record revs were expected in '07 led by increased distribution in its grocery division. Overall the company has had its best year in every quantifiable statistic relative to sales growth and gross revenues.

CEO Bradley Simmons says that this is just the beginning in terms of the internet, as big plans are ahead. "Frankly we are surprised that our numbers are so impressive, as we have not yet begun our big internet initiative. Soon we will be announcing some very exciting news about overall e-commerce. In the meantime, this is a pleasant surprise and speaks volumes about the state of our company."

About Bell Buckle Holdings, Inc.

Bell Buckle Holdings Inc. was founded in 1995 as Bell Buckle Country Store, Inc., a family owned and operated business, dedicated to producing the finest all-natural gourmet food products on the market. This dedication to excellence has garnered recognition throughout the industry and many national awards for both taste and packaging. Through the years, the company has grown to include 5 brands, 239 products, sold in all 50 States and overseas through grocery stores, specialty gourmet & gift shops and big box retailers. Bell Buckle Country Store, Inc. products are sold under the brands: Captain Rodney's, Simplify, Bell Buckle Country Store, Rose & Ivy and Bainbridge Festive Foods.

Additional information about Bell Buckle Holdings, Inc. is available on the company's web site at, Brad Simmons, Office: 931-359-8000, Fax: 931-359-8866

Safe Harbor Disclosure:

This press release includes "forward-looking statements" within the meaning of the federal securities laws, commonly identified by such terms as "believes," "looking ahead," "anticipates," "estimates" and other terms with similar meaning. Although the Company believes that the assumptions upon which its forward-looking statements are based are reasonable, it can give no assurance that these assumptions will prove to be correct. Important factors that could cause actual results to differ materially from the Company's projections and expectations are disclosed in the Company's filings with the Securities and Exchange Commission. All forward-looking statements in this press release are expressly qualified by such cautionary statements and by reference to the underlying assumptions.

Contact Information

  • Contact:
    Bell Buckle Holdings, Inc., Farmington
    Brad Simmons