LONDON, UNITED KINGDOM--(Marketwire - Sept. 27, 2012) - A partnership between The CarbonNeutral Company and sustainability consultants Best Foot Forward will provide a streamlined solution for small businesses to achieve CarbonNeutral® certification.
Small businesses are increasingly seeking ways to prove their environmental credentials to their customers as they consider emissions throughout the supply chain. The online CarbonNeutral Footprint Reporter provides a simple, accessible route to a clear statement of action on carbon reduction, underpinned by the most rigorous standards available.
The online tool integrates carbon footprinting, the certification process and the purchase of carbon credits, as well as providing materials to support businesses in communicating their environmental credentials.
Businesses meeting the requirements of certification will be certified as a CarbonNeutral® small business, guaranteeing the credibility and integrity of their statement by The CarbonNeutral Protocol. The protocol follows the GHG measurement framework of the World Business Council for Sustainable Development (WBCSD) and World Resources Institute (WRI) and guarantees that the carbon credits necessary to reach net zero emissions comply with reputable third party standards.
The tool combines the market-leading environmental software expertise of Best Foot Forward with the most widely recognised and rigorous statement of carbon neutrality for a company, CarbonNeutral® certification.
The CarbonNeutral Company will licence the solution to companies seeking a means of supporting carbon management within their own customer base or across their supply chain.
Rebecca Fay, Marketing Director of The CarbonNeutral Company, said: "Small businesses increasingly want to demonstrate their environmental credentials, but identifying a meaningful and impactful way of doing so can seem onerous. This partnership enables small businesses to easily and accurately calculate their emissions and immediately gain a credible, recognised certification of carbon neutrality."
Craig Simmons, Technical Director at Best Foot Forward, said: "We're delighted to be collaborating with The CarbonNeutral Company on this innovative new offering. Small businesses now have a low cost means of managing their carbon footprint; from measurement through to certification."
About The CarbonNeutral Company
The CarbonNeutral Company (www.carbonneutral.com) is a world-leading provider of carbon reduction and carbon offset solutions. It works with more than 400 companies in 40 countries to develop offset-inclusive carbon reduction programmes and since 1997 it has purchased carbon credits from 246 projects in 30 countries.
Through its offices in London and New York, The CarbonNeutral Company's global team combines experience working in international B2B corporations, carbon markets and trading, carbon project development, engineering, marketing communications, consulting and sustainable energy management with the United Nations. Executives currently chair the International Carbon Reduction and Offset Alliance (ICROA), are on the board of the Climate Markets Investors Association, and the company is a consultancy partner of the Carbon Disclosure Project.
CarbonNeutral® is the registered trademark of The CarbonNeutral Company and is the global standard to certify that businesses have measured and reduced their CO2 emissions to net zero for their company, products, operations or services.
About Best Foot Forward
Best Foot Forward (http://www.bestfootforward.com) is a sustainability consultancy which specialises in carbon and ecological footprinting. Consulting services include advice on sustainability metrics, software solutions, green strategy and communications. The company helps organisations to measure, manage and reduce their environmental impact and become more efficient.
Best Foot Forward has calculated thousands of footprints for hundreds of clients spanning government bodies, multinational corporations, SMEs and the third sector. Its founders have been leading developments in international footprinting methodologies and tools since 1997, and have written several books.