SOURCE: Best of Times

Best of Times

August 07, 2012 11:30 ET

Best of Times Announces New Agreement With Top College Teams & NASCAR Drivers

New Licenses Offer the #1 Party Centerpiece to Top NCAA and NASCAR Fans Across the USA

DANA POINT, CA--(Marketwire - Aug 7, 2012) - Best of Times, an entertainment equipment and lifestyle company, announced today that it has secured the licenses for more than 30 new college teams, as well as 9 of the top NASCAR drivers. The agreement will increase offerings of the company's flagship product, the Best of Times Bar & Entertainment System, a professional-quality, fully customizable party display. In addition to all 32 NFL teams, 50+ colleges and NASCAR designs, party themes and custom print options are available to the public -- all with interchange functionality.

Themed print sets allow customers to transform the unit from one party to the next, taking it from a tiki theme to a tailgating or backyard party centerpiece in less than five minutes. The expanded licensing substantially increases the Best of Times product line, which now offers more than 100 interchangeable designs and limitless options through custom printing. 

"Sports fans are enthusiastic, vocal and proud of their teams. All year long, no matter what the sport is or where a game is held, the fans are supportive every step of the way," says Alex Dinsmoor, president of Best of Times. "We're thrilled to provide a product that allows die-hard fans to celebrate their teams and show off their pride anytime, anywhere. We truly believe that our product is the most versatile piece of indoor/outdoor furniture someone can buy."

The Best of Times display is a patented, professional-quality event centerpiece that is engineered for everyday use. The entire system fits in a wheeled travel case for easy transportation and can be assembled or disassembled in minutes, without tools. The L-shaped unit features a 6 ft. square umbrella, four padded barstools, and an optional side table. Each unit is made with a steel frame, durable countertops, a bar-level shelf, ample storage and an in-shelf food-grade cooler for a case of drinks or ice. Its solid construction makes it perfect for entertaining indoors or outdoors, at home or on the go. The print sets are simple to apply and remove so changes in décor can be achieved anytime the user wants.

The Best of Times system is also practical for a variety of social events. Due to its solid construction, durable design and UV-protected fabric to prevent fading in the sun, the portable display is attracting its share of attention from event marketers, caterers, professional party planners and equipment rental companies. The value proposition of being able to change the entire design without purchasing a complete new unit is resonating with both consumers and businesses alike.

The new licensing agreements mark another milestone in the growing company's mission to expand its line with quality partners. Best of Times' pursuit of additional licensing means it's continually adding new image options.

Best of Times products are available at retail stores, e-commerce sites like, as well as at The Best of Times components include the L-shaped bar unit, 6 ft. square umbrella, in-shelf cooler, wheeled travel case, 4 padded bar stools with custom seat covers, and side table/BBQ stand. Packages begin as low as $349. Additional wrap designs sell for $100 to $150 each.

ABOUT THE BEST OF TIMES: Founded by Robert DeMars -- designer of numerous outdoor and lifestyle products, including the #1 BBQ line in the USA -- the Dana Point, California based Best of Times is dedicated to providing the highest levels of quality and innovation in entertainment and outdoor lifestyle solutions. Best of Time's flagship product, the Best of Times Bar & Entertainment System, provides everything you need to celebrate any event, at home or on the go. The patented, professional-quality unit can be set up anywhere in less than five minutes and easily customized with interchangeable image wraps to match any décor or set the tone for every party you throw. Best of Times is committed to helping its customers create the ultimate events at an affordable price. The Best of Times display is a tailgater's dream and perfect for party enthusiasts from all walks of life. For more information, visit or call (800) 400-4227.

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