SOURCE: C-Suite TV

C-Suite TV

January 13, 2015 12:58 ET

Best Seller TV Starts the New Year Featuring Multiple Business Authors

Steven Haines, Shep Hyken and Dina Simon Among the Best-Selling Authors Featured

NEW YORK, NY--(Marketwired - Jan 13, 2015) - Best Seller TV, an online business show on C-Suite TV featuring one-on-one interviews with best-selling authors, announced today January's featured authors: Steven Haines, author of The Product Manager's Desk Reference, Shep Hyken, author of Amaze Every Customer Every Time, and Dina Simon, author of Make Unstoppable Simple: Creative Problem Solving in Life and Leadership.

The first episode features Steven Haines, author of The Product Manager's Desk Reference. In his book, Haines examines the role of the "knowledge workers," workers who are strategic thinkers with superior knowledge and experience, and how companies need to cultivate these types of workers. Additionally, the book is a 'how-to' reference where business people can go to practice the art of product management.

The most important takeaways from Haines' book are two main modules, centering on the person and market insight. The person is usually a strategic thinker, an internal entrepreneur, a critical thinker or a leader. Haines argues these are characteristics that separate a good leader from a "not so good leader." Without market insight, it's impossible to characterize, prioritize and create the necessary strategies that help set the stage to get things done.

The next episode features Shep Hyken, author of Amaze Every Customer Every Time, and he explores the demanding and important world of customer service, and how stellar service can elevate a company from good to great. Delivering amazing service requires everyone in the organization to step up and be a leader. It doesn't take a title; it takes the right set of tools and principles. Hyken believes all transformations require a role model and in this book, he highlights the successes of Ace Hardware, voted one of the top ten customer service brands in America. One way to achieve top status is by "asking the questions" and "focusing on the customer, not the money."

In the third episode of the month, Dina Simon, author of Make Unstoppable Simple: Creative Problem Solving in Life and Leadership, talks about defining unstoppable and making unstoppable simple -- both in our personal and professional lives. She provides a compelling account of her personal experiences of family tragedy at a young age and how those experiences helped shape her life today, personally and professionally. Simon is a firm believer that making the unstoppable simple starts with self-reflection. Whether you are someone in the midst of, or contemplating, a career change or an established C-Suite leader, self-reflection is the most accurate way to know what you bring to the table and what you don't.

All episodes of Best Seller TV will air throughout the month of January and will be hosted by TV personalities Camilla Webster and Taryn Winter-Brill.

Best-selling author, speaker, and former Fortune 100 CMO Jeffrey Hayzlett created Best Seller TV to give top-tier business authors a forum for sharing thought-provoking insights, in-depth business analysis, and their compelling personal narratives.

"We are looking to start the New Year highlighting some amazing business authors with the necessary messages and advice to start viewers off on the right foot in 2015," Hayzlett said. "Our business audience will definitely gain some insights about product management, customer service and taking their career into the next level with these authors."

For more information, visit http://c-suitetv.com/.

About C-Suite TV:
C-Suite TV is a web-based digital on-demand business channel featuring interviews and shows with business executives, thought leaders, authors and celebrities providing news and information for business leaders. C-Suite TV is your go-to resource to find out the inside track on trends and discussions taking place in businesses today. This online channel is home to such shows as C-Suite with Jeffrey Hayzlett, (MYOB) Mind Your Own Business and Best Seller TV, with more shows to come. C-Suite TV is part of C-Suite Network, the world's most powerful network of C-Suite leaders. Connect with C-Suite TV on Twitter and Facebook.

About Jeffrey Hayzlett:
Jeffrey Hayzlett is the Contributing Editor and Host of C-Suite with Jeffrey Hayzlett on Bloomberg Television. He is also host of the digital television show (MYOB) Mind Your Own Business on C-Suite TV. Hayzlett is a global business celebrity, speaker, best-selling author, and Chairman of C-Suite Network, home of the world's most powerful network of C-Suite leaders. Connect with Hayzlett at Hayzlett.com on Twitter, Facebook, LinkedIn, Google+ or email.

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