SOURCE: Betabrand

Betabrand

October 18, 2016 09:00 ET

Betabrand and Zappos.com Present Second Annual Silicon Valley Fashion Week?!

Drones, robots and 3D-printed fashion hit the runway at GANTRY in San Francisco, October 20-22

SAN FRANCISCO, CA--(Marketwired - Oct 18, 2016) - Watch out New York City, Paris and Milan, because this Thursday, Betabrand and Zappos.com will host the second annual Silicon Valley Fashion Week?! 

There will be drones. There will be robots. There will be incredible creations in wearable tech, 3D printing, fiber optics, future fabrics, and much, much more. It's a madcap mash-up of the worlds of technology & style that couldn't happen anywhere else.

Says Betabrand founder Chris Lindland, "Robots and drones will one day rule the fashion world. We offer them this runway as a peace offering."

Will Silicon Valley find its own sense of style? Find out October 20-22 at GANTRY, San Francisco's newest venue, smartly sandwiched between UBER & Twitter's Headquarters at 1425 Market Street.

Each night, the show kicks off at 8PM with over 20 designers -- including the unveiling of the "Smarthole Hoodie" by Pebble's Mark Solomon, human data-driven pieces by Switch Embassy's Allison Lewis, an augmented reality fashion demo led by Adobe's Dave Werner and world premieres from Joshua Hubert and more -- will be unveiled during the three shows:

  • Thursday, October 20: "Step Into the Future"
  • Friday, October 21: "The Most Photographed Show on Earth"
  • Saturday, October 22: "Grand Finale + Costume Party"

Lindland encourages attendees to get ready for a show that is truly one of a kind, "All the insanity of the Internet hits the runway! The nucleus of the designs come from the Maker movement, wearable tech world, and Burning Man -- all of which make amazing contributions to costuming and popular culture, but lack a runway to call their own. We built one for them."

To attend, purchase tickets for $20 at www.betabrand.com/svfw2016 before they sell out. To inquire about sponsorship opportunities, contact sara@sv-fashionweek.com, and media passes are available by contacting jennifer@praytellagency.com. See you later, innovator.

ABOUT BETABRAND
San Francisco-based Betabrand is a crowdfunding clothing company that releases new designs daily. Notable inventions include: Dress Pant Yoga Pants, Executive Hoodies, Gay Jeans, Space Jackets, Paparazzi-fighting fashion, Black Sheep Sweaters, Poo Emoji Dresses, The Suitsy and many more.

ABOUT ZAPPOS.COM
Established in 1999, Zappos.com, operated by Zappos IP, Inc., has quickly become the leading destination in online apparel and footwear sales by striving to provide shoppers with the best possible service and selection. Zappos.com currently showcases millions of products from over 1,000 clothing and shoe brands. Zappos.com is also proud to be rated ELITE by STELLAService and was named a J.D. Power 2011 Customer Service Champion, one of only 40 companies so named in the U.S. More information about the customer service philosophy, unique culture, and job openings can be found at http://about.zappos.com. More information about Zappos Insights, and its business membership program can be found at zapposinsights.com. Zappos.com is a subsidiary of (AMZN) Amazon.com.

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