SOURCE: Beverly Hills Aesthetics

December 12, 2008 17:04 ET

Beverly Hills Aesthetics Reports Hollywood Botox® Confessions

Los Angeles Botox: Non Invasive Cosmetic Procedures on the Rise

BEVERLY HILLS, CA--(Marketwire - December 12, 2008) - As the economy slides south, does that mean our foreheads have to follow suit? Not in Hollywood. Beverly Hills Aesthetics reports that non-surgical cosmetic services like Botox® Cosmetic are growing more popular, even in the down economy.

Beverly Hills Botox physician, Dr. Sam Assassa, points to this latest statistic: According to the American Society of Plastic Surgeons, 59 percent of respondents said in October that the economy had affected their plans for cosmetic plastic surgery but 27 percent said they would consider less expensive procedures like Botox.

Getting Botox in Los Angeles has become about as common as getting a haircut or going to the gym. What used to be a hush-hush procedure deflected by starlets who credited their smooth skin to good genes and sunscreen is now so common that even young actresses regularly admit to using Botox.

"There is certainly nothing wrong with using Botox to look fresh and rested," as "Full House" television series alum and "90210" actress, Lori Loughlin, said in the latest issue of People Magazine. Loughlin is among many famous actresses profiled in the magazine who discuss using Botox to help keep them looking fresh in front of the camera.

"I believe in getting just a little bit," said actress, Jenny McCarthy. "It allows you to keep mobility in your face, it's a great little secret."

Dr. Sam Assassa, an aesthetic surgeon in Beverly Hills, regularly treats patients with Botox to achieve not only a younger look but also a generally fresher appearance. Botox is a simple, 10-minute, non-surgical process. Botox weakens the muscles that wrinkle the skin, leaving areas of the face smoother for up to four months. With a few tiny injections, patients will see a noticeable improvement in frown lines, wrinkles, crow's feet and other facial areas.

"The patients who I see in Los Angeles for Botox vary from the Hollywood elite to regular working women," said Dr. Assassa. "Most patients are grateful for the procedure because it is painless, effective, involves no downtime, and most of all its reasonable price. Botox at Beverly Hills Aesthetics costs $12 per unit."

Beverly Hills Aesthetics will be offering current patients twenty percent off their next Botox appointment when they bring a friend for Botox on the third Saturday of any month, beginning December 20th. It's an easy and fast way to look great for 2009, without breaking the bank.

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