November 06, 2013 12:00 ET

BevMo! Celebrates Thanksgiving With New Store in West Covina

WEST COVINA, CA--(Marketwired - Nov 6, 2013) - With the year's biggest family feast right around the corner, BevMo!, the ultimate neighborhood specialty beverage retailer, will open its newest California store in West Covina at 2970 E. Workman Ave. on Friday, November 15 at 9 a.m. As the 149th BevMo! serving California, Arizona and Washington, the new 9,799 square foot retailer will feature a selection of thousands of wines, spirits and beers, along with hundreds of gourmet food items, cocktail mixers, glassware, bar accessories and more, to help West Covina residents toast the upcoming holiday season.

"We are so excited to join the West Covina neighborhood, just in time for the holiday season," said BevMo! CEO Alan Johnson. "Thanksgiving is right around the corner, and the beverage experts at BevMo! can help all West Covina residents find the perfect pairing for any menu."

To celebrate the opening, the newest retail location will offer gift bags valued at $50 to the first 500 lined up before the store opens at 9 a.m. on opening day. Each gift bag will include a number of fabulous BevMo! specialty items such as a Govino wine glass, TrueTap Corkscrew, Food and Wine Cocktail Guide, Shark Skinzz Flask, custom DOLE Frozen Fruit Single-serve Cups drink recipes, gourmet snacks and a cocktail shaker. All are encouraged to invite friends and family to help celebrate the official store opening.

Join in on opening day and throughout the entire weekend for in-store events, demonstrations and tastings from popular brewers and vineyards, including, Moet & Chandon, Firestone-Walker Brewing and Stone Brewing. Events include:

Friday, November 15 Tastings/Demonstration:
9 a.m. to 12 p.m. -- Moet & Chandon, Firestone-Walker Brewing
12:30 p.m. to 3:30 p.m. -- Vigilance Wines, Stone Brewing, Grey Goose Vodka
4 p.m. to 7 p.m. -- Tapiz & Zolo Wines, Golden Road Brewing, Jack Daniels

Saturday, November 16 Tastings/Demonstration:
12:30 p.m. to 3:30 p.m. -- Hangar 24 Brewing, Crown Royal
4 p.m. to 7 p.m. -- Gina Wines, Sam Adams, Milagro Tequila

Sunday, November 17 Tastings/Demonstration:
12:00 p.m. to 3:00 p.m. -- Bootleggers Brewing, Makers Mark

For the latest information about the newest California stores, sip alongside BevMo! on Facebook, Twitter, and the BevMo! Blog, BevMo! Thirsty Times.