BevMo! Celebrates the Start of Spring With New Store in Bakersfield

Grand Opening Weekend Festivities Include Wine and Beer Tastings; First 500 Shoppers in Line Before 9 a.m. Receive Gift Bag Valued at $50


BAKERSFIELD, CA--(Marketwired - Feb 18, 2015) - BevMo!, the ultimate neighborhood specialty beverage retailer, is thrilled to announce that it is opening the doors to its newest location at 10650 Stockdale Hwy., Bakersfield, Calif. on Friday, Feb. 27. This beautiful location will serve as the 156th BevMo! across California, Arizona and Washington, and BevMo!'s 10th store in California's Central Valley. The new location will offer a wide selection of incredible beer, wine and spirits, from tried-and-true favorites to craft selections, perfect for upcoming spring parties and picnics. Plus, gourmet food items, cocktail mixers, glassware, bar accessories and more will be available.

"This will be the first grand opening of 2015, and we'll be kicking it off in true BevMo! style," said BevMo! CEO Alan Johnson. "Bakersfield has been incredibly enthusiastic for this new BevMo! store and has welcomed us with open arms. We look forward to joining this lively community and sharing our passion for wine, beer and spirits with our new Bakersfield neighbors."

To celebrate the opening, the newest retail location will offer gift bags valued at $50 to the first 500 customers lined up before the store opens at 9 a.m. on grand opening day, Friday, Feb. 27. Each gift bag will include a number of fabulous BevMo! specialty items, such as Govino wine glasses, a FOOD & WINE cocktail guide, Bloody Mary kit, cocktail shaker, koozie, BevMo! mints, True Tap corkscrew and Cheers! napkins. All are encouraged to invite friends and family to help celebrate the official store opening.

Plus, a Govino wine glass and special coupon will be given to the first 350 customers who shop on Wednesday, Feb. 25. Join in the celebrations throughout the entire weekend with in-store events, demonstrations and tastings from popular brands, including Mumm Napa, Stella Rosa, Firestone-Walker, Patron, Jack Daniel's, Fever Tree and more!

Full Schedule:

Friday, Feb. 27 Tastings/Demonstration Events Include:
9 a.m. to Noon 
Mumm Napa, Firestone-Walker Brewing Co.
12:30 p.m. to 3:30 p.m. 
J Lohr Vineyards & Wines, New Belgium Brewing, Patron Tequila (Engraving) and Tommy's Margarita Mix
4 p.m. to 7 p.m. 
Stella Rosa Wines, Anchor Brewing, Bacardi Run, Diabolo All Natural Soda

Saturday, Feb. 28 Tastings/Demonstration Events Include:
12:30 p.m. to 3:30 p.m. 
Francis Ford Coppola, Kona Brewing, Reyka Vodka, Big Daddy's Bloody Mary
4 p.m. to 7 p.m. 
Pull Winery, Sam Adams, Jack Daniels, Fever Tree

Sunday, March 1 Tasting/Demonstration Events Include:
12:30 p.m. to 3:30 p.m. 
Justin Winery, Angry Orchard, Crown Royal Whisky (Embroidery), Krave Jerky

For more information about the newest California store, sip alongside BevMo! on Facebook, Twitter, and the BevMo! blog, BevMo! Thirsty Times.

About BevMo!
BevMo! is the leading alcoholic beverage-lifestyle specialty retailer in the western United States and among the largest in the country. With 156 stores across California, Arizona and Washington, BevMo! provides a uniquely friendly and welcoming environment for competitively priced alcoholic and non-alcoholic beverages and "goes with" products such as specialty foods and snacks, cigars, glassware and related bar and wine accessories. For more information on BevMo!, please visit www.BevMo.com.

Contact Information:

Contact:
Emily Gilbert
Finn Partners
310-882-4004 (o)
emily.gilbert@finnpartners.com

Kris Mulkey
BevMo!
925-348-6444 (c)
mulkeyk@bevmo.com