BH Telecom Deploys Verimatrix and Smart Com Integrated IPTV Platform

AMSTERDAM, THE NETHERLANDS--(Marketwire - September 2, 2009) - IBC2009 -- Stand #5.B45 -- Verimatrix, setting the standard in content security technologies that enhance the value of pay-TV networks, today announced the successful deployment of its Verimatrix Video Content Authority System (VCAS™) for IPTV for BH Telecom's IPTV service. The addition of IPTV services positions BH Telecom, the leading telecommunications operator in Bosnia & Herzegovina, as a strong triple play provider to its 2 million subscribers.

Smart Com, the leading infrastructure architect for information society in Slovenia and a recognized system integrator in Europe, has integrated VCAS for IPTV content security with its BeeSmart platform, a complete middleware solution for IPTV systems. The integrated solution enables secure delivery of live TV channels in digital quality and video-on-demand (VOD) content, along with a powerful use electronic program guide to manage personal video recordings, voice calls via TV screen and play games for BH Telecom subscribers.

"The right mix of channel variety, on demand content and innovative interactive features is a major factor for the widespread adoption by our subscribers," said Nedzad Residbegovic, general manager of BH Telecom. "Verimatrix and Smart Com have a proven track record in Eastern European IPTV deployments and we are confident this platform will serve our long-term needs."

VCAS for IPTV offers a downloadable security system that is not only more secure, it enables less expensive set-top box or client device hardware and renewable security software can be updated as required to combat piracy attacks. VCAS for IPTV enables complete transparency for legitimate content consumption while significantly raising the level of protection against content piracy. As the global leader in software-based security, VCAS for IPTV offers flexibility in the choice of client devices, broad middleware interoperability and proven scalability.

"The BH Telecom deployment is another great example of why the IPTV market is still growing -- the impact of new revenue streams, especially in current market conditions," said Steve Oetegenn, chief sales and marketing officer, Verimatrix. "We give a lot of credit to our local partners that have extended our success in protecting IPTV screens in the Eastern European region."

Service delivery platform BeeSmart enables service providers to offer an enriched interactive TV service to their customers. Not only is BeeSmart a versatile TV middleware, enabling easy integration of IPTV subsystems, it also contains a compelling array of value-added services to supplement a broadcast service and thus increasing ARPUs and reducing churn of service operators.

About BH Telecom

BH Telecom is the leading operator in Bosnia & Herzegovina in the area of telecommunications and one of the biggest operators in the region. The company bears the special responsibility to enable the widening of the market by constant development as well as by the improvement of the services. http://www.bhtelecom.ba/

About Smart Com

Smart Com is an acknowledged solution provider for TV service operators and hospitality market. Starting as a system integrator in 1990, Smart Com was involved in several projects as a strategic partner in planning and implementation of telecommunication solutions. Reliable partnerships, proven solutions and professional services placed Smart Com among key players in the region. Over the years they developed into a worldwide interactive TV solution provider. Their preferred way of working in the global market is developing strong relationships with local partners. One of the key advantages for Smart Com's partners and customers is a telco-grade, production ready interactive TV application BeeSmart, which effectively converges TV, phone and internet services on a single platform. BeeSmart sets new standards for TV middleware solutions by offering ultra fast user interface, intelligent content recommendation system, VoIP on TV, web TV support and ability to host multiple operators on a single service delivery platform. Smart Com's vision is focused at providing service operators with new means of generating additional revenue and delivering the best TV experience to their subscribers.

About Verimatrix

Verimatrix sets the standard for content and revenue security solutions for pay-TV networks, with a global customer base of premier service providers. The Verimatrix Video Content Authority System (VCAS™) offers a suite of independently audited, next-generation solutions and is consistently ranked as the global leading IPTV content protection solution. The company's 3-Dimensional Content Security approach, built around VCAS and its ViewRight® client device technologies, enables the business of content delivery to screens of all types, across multiple networks, while using multiple layers of protection techniques to achieve the widest security perimeter. Maintaining close relationships with major studios, broadcasters, industry organizations and a progressive partner ecosystem helps address the challenges facing the pay-TV industry of today, and anticipate the challenges of tomorrow. For more information, please visit www.verimatrix.com