SOURCE: BIGresearch

September 05, 2007 10:23 ET

BIGresearch's American Pulse™ Survey Findings: Politicians Too Interested in Party Politics, Immigrants Should Learn English, Professional Athletes Overpaid

COLUMBUS, OH--(Marketwire - September 5, 2007) - The findings from BIGresearch's first American Pulse™ Survey of 4,969 respondents, showed that 76.2% think that Members of the Congress and Senate are more interested in party politics than doing what's best for the country. With the 2008 election year looming, this may indicate that voters are less than satisfied with Washington insiders and business as usual.

Some of the other key findings of the survey are:

--  With the recent recalls on imported products from China, 68.4% are
    more apt to check product labels to learn where a product is manufactured
    when making a purchase.
--  A by-product of immigration may be a backlash against foreign language
    as 90.2% of Americans say they think immigrants should be required to speak
--  27% of the respondents who have children are worried about the safety
    of children from sexual advances by teachers.
--  The amount of money professional athletes and actors are paid is
    considered ridiculous by 46% (for actors) and 56.6% (for athletes).

A complete report on all findings is available at

BIGresearch's American Pulse™ Survey is collected online every month, utilizing Survey Sampling International's (SSI) U.S. panel exclusively. BIGresearch conducts this survey to find out what Americans really think and feel about topics like politics, religion, pop culture and the economy...just to name a few. American Pulse™ provides a platform for participants to voice their true opinions about real and timely issues in our society.

About BIGresearch

BIGresearch is a customer intelligence firm providing analysis of consumer behavior in areas of retail, financial services, automotive, and media. In addition to their American Pulse Survey, BIGresearch conducts the Consumer Intentions and Actions Survey (CIA) of more than 8,000 consumers each month and the Simultaneous Media Survey (SIMM) which monitors over 15,000 consumers twice each year.

Proprietary databases of consumer behavior & purchase intentions combined with expertise in interpreting data, allows BIGresearch to deliver valuable and actionable insights.

About Survey Sampling International (SSI)

Survey Sampling International is a premier global provider of sampling solutions. Founded in 1977, SSI offers access to consumer and business-to-business respondents via Internet, telephone, and other means; survey programming and hosting services; and survey consultation. SSI is the supplier of choice for more than 1,800 marketing research agencies and information service providers, including 46 of the top 50 worldwide. SSI is headquartered in Fairfield, CT, and maintains offices throughout North America, Europe, and Asia.

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