SOURCE: Akorri


February 23, 2010 13:57 ET

Bill Simpson, Vice President of Worldwide Sales for Akorri, Recognized as a 2010 Channel Chief by Everything Channel's CRN

Simpson Helped Grow Akorri's Channel Program 120%; Named Channel Chief Two Consecutive Years

LITTLETON, MA--(Marketwire - February 23, 2010) -  Akorri, Inc., the leader in virtual infrastructure performance and capacity management for the dynamic data center, today announced that its Vice President of Worldwide Sales, Bill Simpson, has been named a 2010 Channel Chief by the Everything Channel's CRN. Channel Chiefs are leaders in creating effective channel programs for solution providers. They consistently defend, promote and execute effective channel partner programs and strategies. This is Simpson's second consecutive year being named as a Channel Chief.

CRN selected Simpson as a Channel Chief because of his recent accomplishments leading Akorri's channel team. In the past year, Simpson helped grow Akorri's channel program 120% and added over 30 partners in his first 6 months at Akorri. Under Simpson's leadership, Akorri launched PartnerPoint, its new channel partner program. The tiered program offers premier channel members additional marketing and sales support benefits as well as giving all channel partners better online education and certification, additional marketing resources, deal registration and margin protection to support the growth of Akorri's channel partner business. Since Simpson joined the company in the second half of 2009, Akorri increased its Q3 2009 revenues by 50% over third quarter 2008 and Q4 2009 revenues 250% over Q4 2008 in a very difficult economic environment. In addition, Akorri's BalancePoint software solution just won Gold in the 2009 Storage Product of the Year awards for Storage Management Tools.

For the eighth consecutive year the Channel Chiefs were chosen by Everything Channel editorial on criteria including policy and program innovations made during the past year, the amount of revenue their company generates through partners, their willingness to speak out publicly on behalf of the channel, and the number of years they have dedicated to channel activities. 

"We hired Bill to lead Akorri's sales team because of his strong commitment to the channel and their needs," said Allan Wallack, President and CEO for Akorri. "Bill's management decisions are always prefaced with, 'how will that impact our partner,' so we are pleased that CRN has recognized him as a Channel Chief. Congratulations, Bill!"

"Being named a Channel Chief is one of the most prestigious honors in the IT industry. This year's Channel Chiefs offers tremendous insight into the who's who of the Channel," said Kelley Damore, VP, Editorial Director, Everything Channel. "Top channel executives consistently ensure that the Channel's voice is heard when strategic decisions are being made and continually nurture mutually profitable relationships. We applaud the 2010 Channel Chiefs for their successful partner programs and strategies."

For additional information on the CRN Channel Chief list, visit The Channel Chief list was published in the February 22, 2010 issue.

About Akorri
Akorri develops cross-domain analytical software solutions that optimize performance and utilization in the dynamic data center. BalancePoint virtual infrastructure management software provides automated, infrastructure-wide visibility and analysis to help enterprises fix problems, optimize utilization and improve performance for both virtual and physical servers and storage. IT organizations use BalancePoint to reduce IT infrastructure total cost of ownership and ultimately enable a service oriented infrastructure. Follow Akorri at For more information, visit

About Everything Channel (,
Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company. Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to

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