SOURCE: Socialwise, Inc.

Socialwise, Inc.

February 09, 2011 09:31 ET

BillMyParents Facebook Fan Page Surges Past 100K Fans

Socialwise, Inc.'s BillMyParents Successfully Uses Social Media to Connect With Teens

SAN DIEGO, CA--(Marketwire - February 9, 2011) - Socialwise, Inc. (OTCBB: SCLW) announced today that their teen payment solutions brand BillMyParents has passed the 100,000 fans count on their Facebook fan page. A concentrated effort to engage teens on Facebook began in August 2010. Specially tailored, targeted content for teen action-sports enthusiasts and followers of BillMyParents pro athlete endorsers Rob Dyrdek, Ryan Sheckler and Travis Pastrana have contributed heavily to the rapid rise in Facebook fans.

"Our team uses a mix of elements to both grow our fan base and constantly interact with the fans once they've 'Liked' us," commented Jim Collas, president and CEO of BillMyParents. "The combination of posting entertaining content relevant to teens, encouraging fans to express their opinions, and creating contests and promotions around our programs and those of our athletes and partners, has helped us to quickly build a robust and active social networking community."

Timely sweepstakes, contests, surveys and polls have successfully increased fan interest in the BillMyParents Facebook fan page and the brand itself. Last month, the company held a video sharing contest on Facebook and Twitter showcasing two promos about the BillMyParents products made by Ryan Sheckler and Travis Pastrana, which generated 8,500 unique views in one week.

BillMyParents payment solutions were designed to encourage and support the parent/teen relationship. Their convenient and safe payment systems allow families to easily handle teen spending money, and parents can choose between retaining complete control over purchases and monitoring of set spending limits.

For more information, please visit: www.billmyparents.com

About BillMyParents
BillMyParents provides payment solutions for young people between the ages of 8 and 21. Our solutions range from giving parents complete control over purchases to simply monitoring purchase transactions, facilitate communication between parents and teens, and help teach financial responsibility. Our "Money Tips for Teens" blog is a resource for parents to help teens develop smart money habits. Follow us on Twitter: @BillMyParents and on Facebook: BillMyParents. For more information: www.billmyparents.com.

About Socialwise, Inc.
Socialwise, Inc. (OTCBB: SCLW) is headquartered in San Diego, CA. For more information: www.socialwise.com.

Contact Information

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