SOURCE: Bitfinder

January 06, 2016 15:24 ET

Bitfinder Launches Availability of Awair, a Smart Home Air Monitoring Device, on Amazon Launchpad

The Seed-Funded Company Will Also Have Awair Available for Purchase on Multiple Channels and Is Showcasing the Indoor Air Quality Device at CES 2016

SAN FRANCISCO, CA--(Marketwired - Jan 6, 2016) - Bitfinder, the creators of Awair, the first complete smart air-quality monitoring device, has announced today the general availability of the device on Amazon Launchpad, as well as on their website.

Stemming from their successful pre-order campaign, Bitfinder has partnered with Amazon to have Awair available in the Launchpad program, aimed to showcase cutting-edge products from new and upcoming startups. They have also started selling at B8ta, in Palo Alto, CA, which is their first brick and mortar retail appearance.

"Since launching Awair at the Code conference in May, we've seen tremendous demand for the Awair product from health conscious consumers, both new moms and tech lovers, who see the need for our product in their homes, offices, schools and hotels," said Ronald Ro, co-founder and CEO of Bitfinder. "We will use their funds to both support current demand in manufacturing and to grow the footprint of the product through new distribution channels and increased marketing."

Bitfinder is exhibiting at The International Consumer Electronics Show, or CES, in Booth #81433, at the Sands Expo, Hall G. Ronald Ro and team will be demoing Awair live and will have units available for purchase. Awair was also selected to showcase at the O'Reilly Design Conference from January 20-22, 2016 in San Francisco.

The Awair Smart Air Quality Monitor brings comfort and promotes a healthy lifestyle by using a host of sensors to keep track of indoor air quality, measuring the temperature, humidity, carbon dioxide, toxic chemicals, and dust. Awair's TrueSense™ technology uses dedicated monitoring and complex analytics to achieve greater accuracy and control. The Awair app provides quick recommendations, based on its readings, to help consumers develop healthy habits. Awair also learns a person's lifestyle routines and preferences and, through a content partnership with the world renowned Mayo Clinic, provides relevant articles, Q&A's, videos and personalized tips to help them control their environment. Awair uses both the app and LED display to communicate with users and has an optional clock feature as well. From the competitive perspective, Awair is the only device with the most accurate sensing capability by using separate sensors for each component versus other devices merely predicting conditions by using only couple of sensors.

Since founding, the company has raised total of $2.2 million in seed funding from various investors including R/GA Ventures, Kakao Ventures and Global Brain, as well as number of prominent and successful angel investors, in the Bay Area, New York and Asia.

For more information about Awair, go to

About Bitfinder
Headquartered in Palo Alto with offices in Seoul, Korea, Bitfinder was founded in 2013 by Ronald Ro, CEO and Kevin Cho, CTO. The team of software engineers, data scientists, industrial and visual designers combine a range of consumer product and technology development experience from IDEO, Boeing, Samsung, and Cisco, among others. Bitfinder is privately funded, and in the development of Awair the company partnered with Misfit, R/GA, and Techstars. For more information visit

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