SOURCE: Black Art Beverage, Inc.

Black Art Beverage, Inc.

September 18, 2009 06:00 ET

Black Art Beer Enters Into Joint Venture Marketing Agreements

Black Art Beer to Be Featured at Key Events

FORT LAUDERDALE, FL--(Marketwire - September 18, 2009) - Black Art Beverage, Inc. ("Black Art") (PINKSHEETS: BLVI) is pleased to announce it has entered into joint venture marketing and sponsorship agreements. The first series of events of these joint ventures where Black Art will be featured are:

       Date                       Event                    Location
September 19, 2009       White Tie Gala for Literacy   Seminole Hard Rock
2008 Attendance: 1,500+                                Hotel & Casino
                                                       Hollywood, Florida

September 26, 2009       Iowa City Brew Fest           Old Chicago
2008 Attendance: 15,000+ Hosted by John's Grocery,     Coralville, Iowa
                         Inc. & Old Chicago Restaurants
                         to benefit American Heart
                         Association

October 8 - 11, 2009     25th Annual Caribbean         Bicentennial Park
2008 Attendance:         Carnival                      Miami, Florida
100,000+

The company is also announcing a marketing alliance with Pro Pops. Pro Pops is a non-profit organization managed by the fathers of professional athletes in the National Basketball Association. They are focused on community development within the 26 cities they represent across the United States. Dwayne Wade, Sr., recently announced this relationship at an organization event.

Ras Moses, President of Black Art Importers, commented, "We remain focused on our previously stated objectives. Introducing the Black Art brand via marketing alliances, targeted venues, and television media will provide the foundation for penetration into the consumer retail segment. We are pleased with the increased demand for Black Art beer and are leveraging this within our overall strategy to create a mainstream following. We expect to have an announcement regarding retail multi state product availability in the coming weeks."

About Black Art Beer

Black Art Beer is produced in Germany and exported to the United States exclusively through Black Art Importers. Black Art's current products include the flagship Black Art beer, a dark premium pilsner, and Black Art Gold, a smooth and light pilsner. Other styles and draft keg beer is forthcoming. For more information, please visit: www.blackartbeer.com.

About Black Art Beer Importers, Inc.

Black Art Importers is a Florida corporation engaged in the business of distributing the Black Art brand. Black Art Beer Importers, Inc. is a wholly owned operating company of Black Art Beverage, Inc.

About Braustolz Brauerie AG.

Black Art pilsner beers are brewed and bottled by Braustolz GmbH in Germany. Braustolz has been in operation since 1868, brewing beer according to the German Purity Laws of 1516, which results in superior quality. Braustolz is a wholly owned subsidiary of a Brewery Group headed by Kulmbacher Brewery all based in Germany.

Forward-Looking Statements

Statements made in this press release that are not historical facts constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21 of the Securities Exchange Act of 1934 and the Private Securities Litigation Reform Act of 1995. Such statements rely on a number of assumptions concerning future events, many of which are outside of the Company's control, and involve risks and uncertainties that could cause actual results to differ materially from opinions and expectations. All information in this release is as of the date hereof. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the Company's expectations.

For further information regarding Black Art's business, please refer to the "Information and Disclosure Statement" available on www.pinksheets.com. Additional information about Black Art is available on the World Wide Web at www.blackartbeer.com.

Contact Information

  • Media Contact:
    Melonie Burke
    (786) 371-4371