Blackline GPS Corp.

Blackline GPS Corp.

September 16, 2010 09:00 ET

Blackline GPS Corp. Announces Commercial Availability of PROGRESS™ Turnkey Shipment Tracking Service

CALGARY, ALBERTA--(Marketwire - Sept. 16, 2010) -


Blackline GPS Corp. (TSX VENTURE:BLN) is pleased to announce that it has officially released PROGRESS, a turnkey shipment tracking service for the multi-billion dollar delivery services marketplace. Initially developed and deployed for FedEx Auto Transport, and following its successful implementation, PROGRESS is now generally available to the market.

PROGRESS empowers delivery service companies of any market or size to provide their customers with location and security awareness for each package being shipped, in addition to the other intrinsic benefits of the solution. Blackline's move to commercialize PROGRESS follows its performance which demonstrated a nearly 100% consumer adoption rate under a pay for service model.

"This year's first PROGRESS launch began with one of the most established experts in the shipping business - FedEx. With PROGRESS, we were able to validate a reduction in call center volumes while simultaneously increasing customer satisfaction. End users who elect to use the PROGRESS service gain real time access to their shipment's location and feedback has shown virtually all customers would recommend the service to a friend or family member", said Blackline GPS President and CEO, Clark Swanson. 

Traditional means of monitoring goods during transit has been accomplished via barcode scanning or RFID at relatively few check-points. Mr. Swanson further added, "The PROGRESS solution has provided a wonderful economic model which success is largely fuelled from the instant gratification received by the customer's real-time insight into their shipment's location." 
Blackline's initial response from employing the PROGRESS solution has been better than expected. Preliminary results demonstrated a call center customer support cost reduction that exceeded 70%. The company intends to market PROGRESS to address a broad range of companies ranging from small delivery and service oriented companies to large freight transporters.

About Blackline GPS

 Headquartered in Calgary, Alberta, Blackline GPS powers the worker safety solution Loner GPS and Loner Mobile, as well as the ESCORT® Entourage™ CIS and PS vehicle security systems. Other products include Harpoon™ GPS watercraft security systems, BlipPlus™ Friend-finder app and Network Account Interface for Blackberry® smartphone and the Monitoring & Recovery Service powered by Blackline GPS, providing instant text, email and direct voice contact alerts when vehicles or watercraft are tampered with, and a national recovery network should they be stolen. Technology, dedication and vision combine to create an ever-growing suite of tools designed to Protect. Share. Connect™. For additional information please visit Blackline GPS on the web at

A copy of this news release will be available at

Certain statements included in this presentation may be considered forward-looking. Such statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from those implied by such statements, and therefore these statements should not be taken as guarantees of future performance or results. Forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond Blackline's control, including: the impact of general economic conditions, industry conditions, increased competition, the lack of availability of qualified personnel or management, fluctuations in foreign exchange or interest rates and stock market volatility. The forward-looking statements contained in this news release are made as at the date of this news release and Blackline does not undertake any obligation to update publicly or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by applicable securities laws.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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