SOURCE: e-magine communications, llc

July 07, 2008 14:31 ET

Blatant USA Launched to Sell and Support Absorb Anywhere

VENETIA, PA--(Marketwire - July 7, 2008) - Calgary-based Blatant Media today launched an expansion of its on-the-job, e-learning systems market via a joint venture with a prominent U.S. e-learning company. The new company, Blatant USA, is a joint venture between Blatant Media Corp. and Pennsylvania-based e-magine communications, llc. Through its Venetia, PA office, it will provide direct sales and customer support for Blatant's popular Absorb Anywhere Learning Management System (LMS). This highly regarded software provides a clean, intuitive and easy-to-use interface for learners and administrators.

Blatant's training system is already used by more than 200,000 employees, clients and students within some 600 companies around the world. Peter Jurisic, Blatant's Vice President of Business Development, stressed the joint venture is aimed at accelerating Blatant's goal to repeat its Canadian LMS success south of the border as well as globally. "We've become a dominant LMS player in Canada and look forward to replicating the success in the United States, Europe and across the globe," added Jurisic. "e-magine's core competencies in e-learning, sales and marketing mesh well with our desire to expand the market for Absorb Anywhere."

e-magine President David Neumann welcomed the joint venture. "We have seen firsthand the benefits and rich feature set of Blatant's Absorb Anywhere LMS platform. Blatant has done a great job of setting up a reseller program that serves the end customer very well and is attractive for reseller candidates. We are pleased to be part of the Blatant team and support sales and training in the U.S."

Under the joint venture agreement, Blatant USA will manage the expansion of U.S. resellers, and facilitate licensee training and certification programs. The company will also host regular "webinars" for licensees including technology updates, case studies of successful use of Blatant programs, training seminars and sales toolkit updates.

High-profile U.S. clients currently using Blatant's integrated software training programs include the ASPCA and the National Academy of Sports Medicine (U.S.A.).

Contact Information

  • Contacts:
    David Neumann
    877 567 1872 ext. 701
    Email Contact
    e-magine communications, llc

    Peter Jurisic
    403 717 1971 ext. 224
    Email Contact
    Blatant Media Corporation