SOURCE: Blaze Pizza

Blaze Pizza

November 19, 2015 08:00 ET

Blaze Fast-Fire'd Pizza Opens in Williamsburg Today, Offering Free Pizza Tomorrow!

"Build-Your-Own" Artisanal Pizza Restaurant Celebrates Opening with Free Pizza Day November 20

WILLIAMSBURG, VA--(Marketwired - Nov 19, 2015) - Blaze Fast-Fire'd Pizza is making history as it opens its first location in the Revolutionary City. The nation's leading fast-casual pizza concept today announced the opening of its Williamsburg, VA location at 5134 Main Street, in the New Town Shopping Center. To celebrate the grand opening, the build-your-own pizza concept will be offering free pizza tomorrow -- November 20, from 11:00 a.m. to 11:00 p.m., to anyone who follows Blaze on Instagram, Twitter, or Facebook.

Blaze Pizza offers a totally new take on one of America's favorite foods. Unlike traditional pizza chains, Blaze serves up custom-built pizzas that are both fast and affordable. The restaurant features an interactive assembly-line format that allows guests to create their own pizza, choosing from a wide selection of fresh, artisanal ingredients -- all for around $8. The generously-sized 11-inch pizzas are then sent to the blazing hot open flame oven where dedicated pizzasmiths ensure that the thin-crust pies are "fast-fire'd" and ready to eat in just 180 seconds.

Blaze Pizza makes its own dough from scratch using a recipe developed by critically-acclaimed Executive Chef Brad Kent ("The Pizza Whisperer"), which requires a 24-hour fermentation period to produce his signature light-as-air, crisp crust. The restaurant's menu also features freshly made salads, blood orange lemonade and s'more pies, and accommodates guests with specific dietary needs by offering gluten-free dough and vegan cheese. The new Blaze Pizza also offers a selection of wine and craft beer.

"Williamsburg residents are ready for a shake-up when it comes to their pizza," said Lamar Sale, General Manager of the Williamsburg Blaze Pizza. "By making dough in-house, carefully sourcing ingredients, and cooking by fire, we're giving guests a great way to enjoy artisanal pizza without the wait. Blaze is the perfect fit for this unique city." 

Blaze's obsessive attention to detail extends well beyond the food, with a carefully considered, modern approach to restaurant design. Driven by its commitment to "Intelligent Choices for Our Pizzas, People & Planet," the restaurant is constructed with recycled and sustainable materials, uses eco-friendly packaging, and features energy-efficient LED lighting. The Williamsburg Blaze Pizza features a thoughtfully designed interior, with seating for 75 inside and additional seating on an outdoor patio. Guests can connect, create and enjoy at the new location, open from 11:00 a.m. to 10:00 p.m. daily.

About Blaze Pizza
The first Blaze Pizza® restaurant opened on Aug. 6, 2012, in Irvine, Calif., and quickly gained attention for its chef-driven recipes, thoughtful interior design, and a service culture that celebrates individuality. Now ranked as the overall #2 fast-casual brand in FastCasual.com's annual Top 100 list, Blaze Pizza is building momentum and developing a cult-like following as it expands across the country. The company currently operates 95 restaurants in 23 states and Canada, including the major metropolitan areas of Los Angeles, New York, Chicago, San Francisco, Toronto, Dallas and Washington D.C. Founded by Elise and Rick Wetzel (co-founder of Wetzel's Pretzels), the concept is backed by investors including LeBron James, Maria Shriver, Boston Red Sox co-owner Tom Werner and movie producer John Davis. For more information, please visit blazepizza.com and facebook.com/blazepizza or click here to view a company video.

Blaze Pizza®, Fast-Fire'd®, the horizontal logo design, and the proprietary names "Pizzasmith", "Intelligent Choices For Our Pizzas, People & Planet" and related trademarks are the property of Blaze Pizza LLC.

Contact Information

  • Blazing VA, LLC.
    10307 West Broad St. Ste. 302
    Glen Allen, VA 23060

    Blaze Pizza, LLC
    35 N. Lake Ave., Suite 710
    Pasadena, CA 91101

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    Rachel Bledsoe
    502.905.5170
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