SOURCE: Blucarat


February 03, 2014 11:00 ET

Blucarat Presents Live Webinar Featuring Nate Elliott of an Independent Research Firm: "Where and When Social Drives eCommerce Success"

Blucarat CEO Tom Kwon to Highlight Real-World Examples of On-Site Social Commerce Driving Business Success

NEW YORK, NY--(Marketwired - February 03, 2014) - Blucarat, the developer of socially-enabled commerce solutions for online retailers, today announced a live social commerce webcast featuring Forrester Research, Inc. Vice President and Principal Analyst Nate Elliot. He will be joined by Internet entrepreneur and Blucarat CEO Tom C. Kwon who has launched hundreds of digital branding and ecommerce strategies and initiatives.

During this must-attend webinar, Forrester's Nate Elliot will detail the four distinct stages of a customer's purchase lifecycle and the role and importance of social within each stage. CEO Tom C. Kwon will unveil real-world, production examples of Blucarat solutions at work within retail sites today.

"Many online retailers limit their use of social to embedding buttons to syndicate likes and pins. For the first time ever, real-time social interactions can now be integrated into the shopping experience to improve conversions, time on site and order values," said Kwon. "Blucarat is transforming the solitary, static shopping experience that is the norm by delivering new levels of trust and affirmation that drive purchases. We are excited to share these real-world results with webinar attendees."

Title: "Where and When Social Drives eCommerce Success"

When: Wednesday, February 19th, 2014

Time: 12 PM Eastern Time

Presenters: Forrester Research, Inc. Vice President and Principal Analyst Nate Elliot; Blucarat CEO Tom C. Kwon

Why: Social Commerce is more than linking catalog pages to social networks. Leading retailers harness the power of real-time interaction to propel conversions, time on site and order value.

What: During this webinar attendees will learn:

  • When Customers need social the most
  • How social interactions boost conversion rates
  • Options to implement social on your brand's site

Register here:

Blucarat delivers the first cloud based solution to increase social engagements and conversions directly on retailers' websites. The patent pending Blucarat Social Commerce Core platform employs a rich set of algorithms that dynamically match like minded shoppers to one another and relevant products; creating new levels of trust during buying cycles. Blucarat integrates social conversations and shopping by bringing the best aspects of social directly within the core of commerce in a way never done before. For more information visit

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