SOURCE: Blue Frog Mobile

June 12, 2006 14:57 ET

Blue Frog Mobile Launches Technology Center in Philippines

More Than 100 Employed at New International Office

SEATTLE, WA -- (MARKET WIRE) -- June 12, 2006 -- Blue Frog Mobile, Inc., a leading mobile media and entertainment company, has established its Asian headquarters in Manila, Philippines. At this new location, Blue Frog Mobile will operate information services that are enabled by communications technologies and conduct technology research and development focused on mobile entertainment and communication services.

“Our entrepreneurial spirit took us to Manila,” says Ian Eisenberg, president of Blue Frog Mobile. “This region is the wireless messaging capital market of the world,” he added. “In today’s global economy, we are leveraging the world's best talent, wherever we find it, to produce cutting-edge superior products for our customers.”

“We welcome Blue Frog Mobile to Manila,” said Armin B. Raquel-Santos, Governor of the Board of Investments, Philippine Department of Trade and Industries. “We believe the technology, quality labor, and business support that Manila will provide the company the ability to expand operations in the region.”

Blue Frog Mobile is one of 10 multinational firms establishing regional bases in the Philippines following the country’s trade department's issuance of the permits during the past eight months. Companies which locate their regional headquarters in the Philippines enjoy reduced tax benefits from qualifying services, as well as tax and duty-free importation of equipment and materials for training.

“Our new office employs more than 100 employees in the financial district of Manila,” says Jeff Moore, chief operating officer with Blue Frog Mobile. “The strength of the workforce is evident. We couldn’t be happier with the knowledge and experience our employees bring to the company.”

About Blue Frog Mobile

Blue Frog Mobile is a leading mobile entertainment company that creates, aggregates, and distributes mobile content. The Company offers enhanced voice services, SMS and MMS messaging, as well as white label voice and text messaging services. Its newest product, TXTV, combines text messaging with traditional media such as broadcast television and radio creating a truly interactive platform. Blue Frog sells ringtones and images through numerous Internet storefronts including BlueFrogMobile.com, Ringtopia.com, Edgetones.com, Macktones.com, LemonKiss.com. Blue Frog Mobile delivers technology that supports multiple wireless handset providers and wireless operators including Alltel, Cingular Blue and Cingular Orange, Sprint PCS, Nextel, Boost, T-Mobile and Verizon Wireless. The Company maintains distribution partnerships with top publishing companies including BMG Music Publishing, Sony/ATV Music Publishing, EMI Music Publishing, Universal Music Group, Warner Chappell, Zomba and others.