Blue Gold Beverages, Inc.
PINK SHEETS : HHEL

September 21, 2010 11:00 ET

Blue Gold Beverages, Inc.: Announcement

HOUSTON, TEXAS--(Marketwire - Sept. 21, 2010) - Blue Gold Beverages, Inc. (PINK SHEETS:HHEL) has developed three new flavors of low alcoholic wine beverages for an industry leader food distributor located in Ontario Canada. The flavors being produced for a first order to gauge client interest are Tropical, Strawberry and Peach Splash. The potential sales figures for year one for these low alcoholic wine beverages is approximately 1.4 million dollars.

Five more flavor of these low alcoholic wine beverages are under development and will be going to market within the next twelve months.

ABOUT THE COMPANY: Blue Gold Beverages is a leading producer of high end private label beverages in North America. The company is also on a mission 100% environmentally friendly and is actively pursuing all options to attain this very important mission.

SAFE HARBOR STATEMENT

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), and as such, may involve risks and uncertainties. Forward-looking statements, which are based on certain assumptions and describe future plans, strategies, and expectations, are generally identifiable by the use of words such as "believe," "expect," "intend," "anticipate," "estimate," "project," or similar expressions. These forward-looking statements relate to, among other things, expectations of the business environment in which the Company operates, projections of future performance, potential future performance, perceived opportunities in the market, and statements regarding the Company's mission and vision. The Company and all affiliated parties do not assume any duty to publicly update or revise the material contained herein.

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