SOURCE: BlueFire Ethanol

January 16, 2007 09:00 ET

BlueFire's CEO Applauds Governor Schwarzenegger's Leadership to Achieve Fuel Diversity for California While Reducing Greenhouse Gas (GHG) Emissions

DATELINE -- (MARKET WIRE) -- January 16, 2007 -- BlueFire Ethanol Fuels, Inc.'s (PINKSHEETS: BFRE) CEO and President Arnold R. Klann today expressed support for California Governor Schwarzenegger's Directive to establish the world's first Low Carbon Standard for Transportation Fuels (LCFS).

Under the proposal, fuel providers would be required to ensure that the fuel they sell into the California market meets a declining standard for GHG emissions. The Governor's office expects that through the LCFS program, we will replace 20% of our on-road gasoline consumption with lower-carbon fuels, triple the size of California's renewable fuels market, and place more than 7 million alternative fuel or hybrid vehicles on California's roads.

Commenting on the Governor's actions, Mr. Klann stated, "Clearly the Governor has picked the best opportunity and most immediate pathway for controlling GHG emissions." The transportation sector accounts for forty percent of California's annual greenhouse gas emissions and we rely on petroleum-based fuels for an overwhelming 96 percent of our transportation needs."

"Ethanol is a solution and is already available, but widespread implementation is key," said Mr. Klann. "We must all work together to bring the reality of using our abundant biomass (cellulosic) resources to produce fuels for California. The technologies to convert cellulose to ethanol are already here, refiners have made significant investments to blend ethanol, and flexible-fuel vehicles are now affordable. We have more than enough fuel demand for all to participate and the myriad of feedstocks from rural to urban invites participation by all stakeholders. The LCFS, together with a comprehensive bioenergy policy, and financing and production incentives that encourage in-state production using California's biomass would put California ahead of the Nation in achieving fuel diversity goals while curbing GHG emissions. If we are all successful, we the consumers win by getting fuel choice," added Mr. Klann.

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About us:

BlueFire Ethanol Fuels, Inc. is established to deploy the commercially ready, patented, and proven Arkenol Technology Process for the profitable conversion of cellulosic ("Green Waste") waste materials to ethanol, a viable alternative to gasoline. BlueFire's use of the Arkenol Process Technology positions it as the only cellulose-to-ethanol company worldwide with demonstrated production of ethanol from urban trash (post-sorted MSW), rice and wheat straws, wood waste and other agricultural residues. Our goal is to develop and operate high-value carbohydrate-based transportation fuel production facilities worldwide. These "biorefineries" will convert widely available, inexpensive, organic materials such as agricultural residues, high-content biomass crops, wood residues, and cellulose from MSW into ethanol. BlueFire intends to build a multinational company that leads the world in producing biobased transportation fuels. Its business will encompass development activities leading to the construction and long-term operation of production facilities while maintaining technological advantage and ownership of the process technology and all its improvements. Ethanol will be produced from biorefinery facilities opportunistically constructed on or near landfills, waste collection and waste separation sites. Each facility will deploy the proprietary technology, which uses all cellulosic waste materials traditionally disposed of in landfills as feedstock. www.BlueFireEthanol.com

FORWARD-LOOKING STATEMENTS

Statements about BlueFire Ethanol, Inc.'s expectations, including future revenues and earnings, and all other statements in this press release other than historical facts are "forward-looking statements" within the meaning of section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as the term is defined in the Private Litigation Reform Act of 1995. BlueFire's actual results could differ materially from expected results. BlueFire undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances. Should events occur which materially affect any comments made within this press release, BlueFire will appropriately inform the public.

Contact Information

  • Institutional Investment Advisor:
    Paul Gozzo
    President
    PMG Capital, LLC
    Tel. 888-747-5397
    Fax. 888-799-9741
    pmgcapital@hotmail.com

    Investment Banker:
    Tom Rubin
    President/CEO
    Westcap Securities, Inc.
    18201 Von Karman Ave. Suite 550
    Irvine, CA 92612
    800-805-3334
    www.WestcapSecurities.com

    Investor Relations Contact:
    Gerald Kieft or Ryan Audin
    Wall Street Resources, Inc.
    2646 SW Mapp Road, Suite 303
    Palm City, Florida 34990
    772-219-7525
    http://www.wallstreetresources.net