SOURCE: BlueLithium

March 17, 2006 10:24 ET

BlueLithium Hosts F1 Racing Event for Boston Interactive Marketing Community

Attendees Will Enjoy an Evening of Racing, Networking and Fun With Top Industry Execs

SAN JOSE, CA -- (MARKET WIRE) -- March 17, 2006 -- Today, BlueLithium, the company that's reinventing the online ad network, announced it is celebrating the thriving Boston interactive advertising market by hosting a media event at the F1 Boston Racing Tracks on March 23, 2006.

Attendees will get the chance to drive Formula One race cars and network with executives from top interactive agencies and industry influencers. BlueLithium CEO Gurbaksh Chahal will be in attendance, offering insights into the specific ways his company is reinventing the legacy ad network model with fresh techniques that help advertisers achieve better results. He'll also provide an inside track on new behavioral targeting products that BlueLithium will be launching in the coming months.

Who:           BlueLithium, the Third Largest Ad Network
What:          Boston Interactive Marketing Networking Event
Where:         F1 Boston Racing Tracks, Boston, MA
When:          Thursday, March 23, 2006, 6 p.m. to 10 p.m.
Transportation to and from the event will be provided for members of the media. For more information and to find out how you can attend, please contact Kathleen Formidoni via email:

About BlueLithium

Based in San Jose, CA, BlueLithium challenges the legacy ways of doing business to help online marketers achieve extraordinary results. Combining a powerful one-two punch of one of the largest ad networks with superior targeting and optimization-on-the-fly technology, BlueLithium creates a unique site network for each advertiser that is customized to their marketing objectives. Reaching 100 million unique users or 51% of the Web, BlueLithium delivers 6 billion impressions per month across more than 1,000 sites. For more information, please visit

Contact Information

  • Media Contact:
    Kathleen Bagley Formidoni
    blast! PR for BlueLithium
    (919) 833-9975 x. 11
    Email Contact