SOURCE: BluePhone

October 17, 2008 12:22 ET

BluePhone "Personal Tech Experts" Offer Consumers Fast and Easy Way to Resolve Problems With Computers and Digital Devices

Your Hotline to Personal Tech Experts; It's Like Having Your Own "At Home Help Desk"

SAMMAMISH, WA--(Marketwire - October 17, 2008) - The average American household owns at least two computers and a growing number of digital devices, including everything from PCs and Macs to digital cameras to printers and scanners to wireless routers and media servers. Consumers are not only overwhelmed, but can't get the immediate help they need when their digital gear isn't working properly. Moreover, to get the most out their technology investments, consumers need sound advice for common technical issues and straightforward answers on "how to" questions.

Unfortunately, manufacturer support is extremely non-personal and ranks among the lowest in customer satisfaction. Every new piece of software or hardware comes with new vendor account info, product serial numbers, and phone numbers. Each company has different product support policies, warranty periods and conditions. It's no wonder consumers can't keep up.

To the rescue come BluePhone "Personal Tech Experts" ( who demystify technology, and help its members get the most from their technology investments by eliminating the hassles, fears and runarounds of resolving problems with computers and digital devices.

BluePhone Personal Tech Experts are extensively trained and certified to resolve nearly any computer software problem, offer expert advice, and troubleshoot and fix hardware issues. Services are delivered via desktop sharing technology to remotely access the member's computer after receiving permission. If remote access is not desired, a Personal Tech Expert will talk the member through the problem and give simple, step-by-step instructions until a successful resolution is achieved.

"We expect a shift in consumer demand for support of their consumer electronics and technology devices. These devices are becoming much more critical to consumers daily life and thus, they need them to work correctly. When these devices break, customers 'just want someone to fix it'," said Matt Healey, research manager IDC's Software and Hardware Support Services Program ( "As consumers become more dependent on these devices, organizations that can distinguish themselves through superior support will be in a strong position in the hyper-competitive consumer market."

Calls can be ad hoc or scheduled, and members can communicate with their Personal Tech Experts via email, chat and phone -- any time of the day or night. BluePhone is not just about fixing critical hardware, software and peripheral problems. Need help formatting a document in Microsoft Word or Powerpoint? Call BluePhone. It's like having your own "At Home Help Desk."

Personal service is another hallmark of the BluePhone membership: at sign up members are assigned their own Personal Tech Expert who is gets to know each of their BluePhone member's hardware/software configurations. And for fast and efficient service regardless of time of day, Personal Tech Experts can access any member's previous issues, problems and resolutions.

"It's about time the service model has come to the consumer tech industry. Getting help with my computer should be as easy as getting the oil in my car changed, and it should be a lot more convenient, personal and friendly. With BluePhone Personal Tech Experts, fixing your PC or Mac problems is just a phone call away with no drop-offs or waiting around days or weeks for some stranger to come into your home," said Brad Furber, BluePhone CEO. "BluePhone is far better than waiting for your computer problems to get worse by doing nothing, which is most common, or asking for help from your Cousin Phil, who cannot possibly keep up with software updates and configurations like our professionally trained and certified team of Personal Tech Experts can and do," continued Furber.

Common issues include PC and Mac troubleshooting such as tune ups to improve speed and performance; spyware/antivirus and security; installing and learning new software; fixing printer glitches; setting up home networks; upgrading and migrating to Vista; downloading music to an iPod; uploading pictures from a digital camera; and much more.

Customers are raving about the service: during its pilot launch, BluePhone received a satisfaction rating of 97% for its 93% resolution rate -- setting new benchmarks in the marketplace.

BluePhone membership is simple and straightforward: unlimited assistance for all the computers in a household (up to 3 PCs or Macs) for $199.95 per year. One-time service calls are $75. BluePhone offers a best-in-industry 30-day money back guarantee.

BluePhone Personal Tech Experts are degreed, with two to four years of industry experience and advanced technical certifications including but not limited to A+, MCP, CCNA, MCSE, CCNP and Net+. Personal Tech Experts also receive 160 hours of classroom and on-the-job training.

About BluePhone

BluePhone was founded to "demystify technology" and help its members get the most from their technology investments by eliminating the hassles, fears and runarounds of resolving problems with computers and digital devices. BluePhone Personal Tech Experts are certified solution engineers who diagnose and fix problems that plague computer users today -- security (spyware, antivirus, spam, firewall), configuration (software, hardware, peripheral devices), and performance (slow speed, crashing, and tune-ups). Members get assistance 24 hours a day, 365 days a year by phone, email, chat or remote computer access. For additional information, visit or call 866-727-BLUE (866-727-2583).

Contact Information

  • Contact:

    Seth Geisler
    Martin Levy Public Relations
    Email Contact