SOURCE: BlueStar


June 21, 2013 09:05 ET

BlueStar's Third Pan-European Technology Summit Sees More Success in Barcelona

Event Series Provides Training, Networking and Industry Insight for Regional Value-Added Technology Resellers

BARCELONA, SPAIN--(Marketwired - Jun 21, 2013) - BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions hosted its third event in the 2013 Pan-European Technology Summit series at the the Palau de Congressos de Catalunya in Barcelona, Spain on May 22. This event was part of a series of six Technology Summits BlueStar is hosting across multiple European regions this year.

"The BlueStar Pan-European Technology Summit keeps being, year after year, one of the most important events for Datalogic," said Datalogic Spain Account Manager Javier Solana. "As a manufacturer, these allow us to showcase our product portfolio and new technology. Thanks to BlueStar's ability to connect with VARs, we had the opportunity to meet and share opinions with many of our partners. These Technology Summits are an unmissable event for all the companies in our industry to raise awareness of new products and solutions."

With 19 vendor sponsors and nearly 200 total attendees, the Barcelona Technology Summit provided a regional venue for Value-Added Resellers to connect directly with top channel manufacturers and learn about the latest technology solutions and industry trends. Attendees benefited from expert speakers and the exclusive "Tomorrow's Solutions Rooms," where manufacturers provided hands-on demonstations of their new and upcoming products.

"We were glad to participate and enjoy a full working day with our main technology vendors and Spanish partners," said Antonio Graña, owner and CEO of Nortconsulting.

BlueStar created the Pan-European Technology Summits in 2012 to unite manufacturers, value added resellers, software developers and industry experts within an atmosphere of innovation, shared experiences and training. Three additional 2013 Pan-European Technology Summit events are scheduled in Stockholm, Sweden; Düsseldorf, Germany; and Lisbon, Portugal. Previous events were held earlier this year in Oxfordshire, UK, and Paris, France.

"We have seen a great turnout so far with many networking opportunities at our Pan-European Technology Summits," said Ricard Ferrer, BlueStar EMEA Marketing Manager. "BlueStar is proud to have new customers participating in our Barcelona Technology Summit, as well as receive great support from our vendor partners."

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BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, please contact BlueStar at 1-800-354-9776 or visit

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