SOURCE: Boise Inc.

Boise Inc.

November 09, 2010 18:22 ET

Boise Inc. and South Coast Paper Support Customer Goals With Diverse Earth™ Paper

Diverse Earth™ Paper Provides a Triple-Certified Solution to Meet Customers' Sustainability-Driven Initiatives

BENSENVILLE, IL--(Marketwire - November 9, 2010) -  Boise Inc. (NYSE: BZ), a leading paper manufacturer, and South Coast Paper, a major converter of paper products, are re-launching Diverse Earth™ papers with updated branding and a new look. 

Originally launched in 2008, Diverse Earth paper was developed collaboratively by Boise and South Coast Paper to provide customers with a unique solution to meet their environmental and social sustainability goals. Marketed under the Boise® ASPEN® brand of premium recycled papers as a Minority Business Enterprise (MBE) offering, Diverse Earth has evolved to become a stand-alone brand focused on supplier diversity and sustainability initiatives overall.

Today, Diverse Earth not only reflects the environmental and social sides of sustainability, but also the economic side. "Diverse Earth combines the strengths of both Boise and South Coast Paper into a single brand, providing customers with an effective solution to drive procurement initiatives forward," said Terry Stepney, Boise brand manager. The Diverse Earth products carry three certifications. Available in both a non-recycled and a 30% post-consumer recycled content option, Diverse Earth is MBE-certified, chain of custody certified through the Forest Stewardship Council (FSC®) and Performance Certified by Buyers Laboratory Inc. (BLI).

The unique brand imagery for Diverse Earth conveys a message of an ever-changing world, where our choices, actions and interactions foster change and allow our world to thrive and be sustained. When a customer chooses Diverse Earth they are selecting more than office paper; they are choosing to unite function with purpose. "Our collaboration with Boise has allowed us to provide our customers with a high-quality product that performs to the highest standard while exceeding expectations for responsible paper purchasing initiatives," said Kenneth Loyd, president of South Coast Paper. In addition, the distinctive packaging promotes an organization's commitment to diversity and sustainability by being a highly visible representation of that commitment to its employees. As its new tagline suggests, Diverse Earth is Where Paper Meets Purpose™.

For more information on Boise® Diverse Earth™ paper, visit www.DiverseEarth.com.

About Boise Inc.
Headquartered in Boise, Idaho, Boise Inc. (NYSE: BZ) manufactures packaging products and papers including corrugated containers, containerboard, label and release and flexible packaging papers, imaging papers for the office and home, printing and converting papers, newsprint, and market pulp. Our employees are committed to delivering excellent value while managing our businesses to sustain environmental resources for future generations. Visit our website at www.BoiseInc.com.

About South Coast Paper
South Coast Paper is an independently-owned manufacturer of a wide array of high quality paper products, coupled with a management team yielding over 70 years of combined industry experience, serving the paper needs of corporate end-users and strategic channel partners. South Coast Paper is a Minority Business Enterprise, as certified by the National Minority Supplier Development Council, Inc. (NMSDC). Visit our website at www.southcoastpaper.com.

Contact Information

  • Boise Contact
    Terry Stepney
    Office 630-227-3417

    South Coast Paper Contact
    LaJoia Broughton
    Office: 803-758-4053

    Media Contact
    Denise Tripamer
    Office 630 227 3463

    Boise Inc.
    591 Supreme Dr.
    Bensenville, IL 60106
    T 630 595 6440
    F 630 227 3457