SOURCE: Bookkeeper International Equities, Corp.

Bookkeeper International Equities Corp BKPR Merchant Bank Emerging Issuer Capital Raise Banking

February 22, 2011 09:13 ET

Bookkeeper International Outlines Recession-Proof Business Strategies

WILMINGTON, DE--(Marketwire - February 22, 2011) - Bookkeeper International Equities, Corp. (PINKSHEETS: BKPR), provider of management advisory and merchant banking services for micro and small cap publicly traded companies. Today, the company reveals an overview of information regarding the microcap industry and meeting the challenges microcap companies face.

Bookkeeper International was founded on the principle that micro and small cap publicly traded companies are faced with the mandate of financing and operating two sub-businesses: the business of the operating company, and the business of the public company. Each of these aspects of the public company is equally important. The company's mission is to provide the services, strategies and support to public companies in the business of being public. As such, the need for such service is virtually recession-proof. As each public company addresses their operational goals, their public company goals must be maintained and a particular set of challenges must be faced, this is particularly important for micro-cap companies.

First, micro-cap companies are typically undercapitalized. As a result, they are challenged from a manpower and resource perspective to cope with an increased level of administrative and public company communications strategies. Second, these companies are not often familiar with the challenges of the public markets or the strategies that are critical for implementation in order to address those challenges. Finally, in the micro-cap market there is a cottage industry of "consulting firms" and "boutique investment bankers" that take advantage of smaller companies seeking capital, convincing them to enter into vague debt financing consulting agreements that result in substantial dilution to the company's capital structure and frequently yielding little in the form of results.

Bookkeeper meets these challenges by providing client companies with the tools and support necessary to effectively address the challenges that pervade the micro-cap market with a concentration on Merchant Banking. In particular, the company provides administrative and consulting support to keep client costs in line during the preparation period while access to capital markets, either through private means or through a public offering, is secured.

In many cases, Bookkeeper develops corporate communications and public awareness strategies designed to maximize visibility amongst penny-stock investors and to expand their clients' shareholder base. By utilizing agency-level collateral materials and a web presence, Bookkeeper takes advantage of the Internet to market its clients' businesses to vendors and shareholders alike. These services add tangible value to customers and better position them to accelerate their business plan to growth and profitability. In turn, proper positioning yields the most effective tactics to maximize their shareholder value as well as mitigate the risks posed by the aforementioned challenges along the way. Demand for such services has increased as more publicly traded companies are cutting costs and scrutinizing publication strategies.

Bookkeeper International intends to reveal in-depth information on each of its business directives in the upcoming weeks. The detailed analysis will cover a wide range of integral company functions.

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