Boomi Opens West Coast Office and Hires New Executive to Keep Pace With Rapid Expansion

Louis Chappuie to Assist With Expanding SaaS Business and Lead Partner Efforts


BERWYN, PA--(Marketwire - November 13, 2007) - Boomi™, the emerging industry leader for on-demand integration, today announced that Louis (Lou) E. Chappuie will join Boomi as the vice president of partner programs. Located in California among major SaaS (software as a service) technology leaders, Chappuie will play a key role in continuing the development of the Boomi On Demand(SM) channel partner program. Boomi's new office is located at 1840 Gateway Drive, Suite 200, San Mateo, CA 94404.

Announced in June 2007, Boomi On Demand has gained significant customer and partner attention. Participation in the company's beta program, launched at salesforce.com's Dreamforce 2007, has climbed dramatically to nearly 100 participants in just two months. Boomi On Demand is the industry's only complete on-demand integration service, making it possible for companies to link any combination of SaaS and on-premise applications without the burden of installing and maintaining software packages or hardware appliances.

Chappuie brings to Boomi a wealth of knowledge in the software and service industry. In his most recent experience as vice president of the education systems division for MAXIMUS, Inc., he helped grow the division's business from $2.0M to over $80M in sales. Prior to MAXIMUS, Chappuie had international service experience with Cap Gemini Ernst & Young LLC as a manager and senior consultant working with PeopleSoft.

"In recent months, Boomi has made significant strides in the SaaS arena, positioning Boomi On Demand to fundamentally redefine the integration market," explained Bob Moul, Boomi's president and CEO. "We anticipate that the majority of our On Demand growth will be through the partner community, which makes Lou's hire a very critical one for us. In addition, we realize the importance of having a West Coast presence to cultivate and grow these relationships."

"I'm eager to join a rapidly growing, innovative company like Boomi," stated Lou Chappuie. "The Bay area is rich with technology leaders in the SaaS space, making it a prime location for Boomi to expand. I look forward to using my high-tech industry expertise to assist in Boomi's continued growth and success."

Chappuie holds an MBA from Indiana University and a Bachelor of Arts in economics from the University of Notre Dame.

About Boomi

Boomi improves the efficiency and effectiveness of small and mid-sized businesses by enabling application, B2B, and data integration in one comprehensive, simple-to-use product which can be deployed on site or on demand. Boomi's unique visual integration approach allows users to design and build powerful configurations to handle a broad range of integration needs with point-and-click, drag-and-drop ease. Boomi's integration projects are up and running in days, not weeks or months, and do not require any programming resources. Backed by its extraordinary support services, customers quickly see the benefit of their investment in Boomi. For more information about Boomi, visit www.boomi.com.

Boomi, Visual Integration Platform, Boomi On Demand, Atom and their respective logos are the registered or common law trademarks or service marks of Boomi, Inc. in the United States and other countries. All other trademarks and service marks used in this publication are the property of their respective owners.

Contact Information: Media Contact: Ivy Eckerman Spire Communications for Boomi (540) 373-2963