WEST PALM BEACH, FL--(Marketwire - October 19, 2010) - Experts agree: it costs five times more to acquire a new customer than to retain an existing customer. Reducing the rate of customer defections by a mere 2% can have the same effect on profits as cutting costs by 10%. Since a company's survival is highly dependent on customer satisfaction and continued loyalty, it makes sense to provide customers with an unexpected token of appreciation for their business. A great way to do this is through personalized company promotional products, such as mugs, bags, apparel, calendars, key chains, or sports products from EmbroidMe.
Showing customers how much they are appreciated through a personalized and useful promotional gift will not only send the message that their business is valued, but will also increase brand recall and loyalty. Having a shirt or mug with the company logo in front of them is a constant reminder of the brand and will influence their decision the next time they are in the market for the company's products or services. Furthermore, the brand will gain exposure with their associates as well. EmbroidMe has more than 800,000 promotional products -- all available for branding with logos and messages. The more useful and targeted to specific customer niches, the further it will go to achieving customer loyalty.
EmbroidMe helps organizations solidify and build their brands and images through a number of services and products. EmbroidMe specializes in custom embroidered apparel, screen printing services, promotional products. In addition to these services, EmbroidMe can establish and maintain a personalized online store -- making it possible to order "official" logo/name materials any time of day or year. EmbroidMe helps build and maintain company image value both within the organization and in the eyes of the public.
About EmbroidMe: With more than 400 retail locations worldwide, EmbroidMe provides full-service custom embroidery and screen printing, as well as promotional products, to both the private and commercial segments of the business community. To locate the store nearest you, visit: www.embroidme.com.
Contact Information:
Media Contact:
Christine Marion, MAS
cmarion@ufgcorp.com
P: 561.713.2503